Cassandra Garza
Greater Chicago Area,United States
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Cassandra Garza is a seasoned business strategist and operations leader with over 15 years of experience driving growth and efficiency in dynamic, technology-driven environments. Holding an MBA with a focus on Strategic Management, Cassandra excels in translating complex market insights into actionable business plans and fostering high-performing teams. Her expertise spans market analysis, product development, go-to-market strategy, and operational optimization. Cassandra is recognized for her data-driven decision-making, strong leadership qualities, and her ability to navigate complex stakeholder landscapes to deliver tangible results. She is passionate about leveraging innovation to solve critical business challenges and is committed to mentoring emerging leaders in the industry.
Professional Summary
Cassandra Garza's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
Notable Achievements
Led Successful Product Launch Exceeding Targets
Spearheaded the launch of a flagship SaaS product, overseeing cross-functional teams (product, engineering, marketing, sales). Achieved 150% of Q1 revenue targets and secured key enterprise clients within the first six months post-launch.
Strategic Partnership Development
Identified and cultivated strategic partnerships with three key industry players, expanding market reach by 40% and creating new revenue streams valued at over $5M annually.
Operational Efficiency Overhaul
Championed a company-wide operational efficiency initiative that streamlined workflows, implemented new CRM and ERP systems, and resulted in a 20% reduction in operational costs and a 15% improvement in team productivity within 18 months.
Turnaround Leadership Recognition
Recognized by senior leadership for successfully turning around an underperforming business unit, increasing its profitability by 35% in two years through strategic restructuring and market repositioning.
Educational Background
Master of Business Administration (M.B.A.), Marketing
Ashford University - Year 2011
Bachelor of Business Administration (B.B.A.), PR Marketing
Ashford University - Year 2007
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Company Overview
AscendionAscendion is a leading provider of digital engineering services, specializing in software innovation, data analytics, AI/ML, cloud transformation, and talent development. They partner with businesses to accelerate their digital ambitions by applying engineering excellence to create impactful software products and platforms, enabling clients to outmaneuver competitors and enhance customer experiences. Their approach combines deep technical expertise with a focus on delivering tangible business outcomes.
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