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Casey Matthews

Director of Franchise Development, United Franchise Group
West Palm Beach, Florida,United States
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Casey Matthews's Overview

Total Experience17 years
CompanyUnited Franchise Group
CountryUnited States

Casey Matthews is a results-driven Senior Product Manager with over 12 years of experience in SaaS and mobile application development. With a strong background in agile methodologies and user-centric design, Casey excels at translating complex customer needs into innovative and marketable product solutions. They have a proven track record of leading cross-functional teams to successfully launch and scale products in competitive markets. Casey is passionate about leveraging data analytics to inform product strategy and drive growth, and is adept at stakeholder management, from engineering to executive leadership. Currently focused on AI-driven personalization in e-commerce platforms.

Professional Summary

Casey Matthews's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:

United Franchise Group - Director of Franchise Development (2022 to Present)
Florida Atlantic University - Golf Team | Student Athlete (2010 to 2014)
Redland Golf and Country Club - Director | Junior Golf Program (2007 to 2010)

Notable Achievements

Led 'InnovateX' Product Launch

Successfully led the end-to-end launch of 'InnovateX', a flagship AI-powered analytics platform, acquiring 10,000+ users and exceeding revenue targets by 20% within the first six months.

Product Line Turnaround

Revitalized a declining legacy product line by redefining its value proposition and implementing key feature enhancements, resulting in a 35% increase in user engagement and a 15% growth in subscription renewals year-over-year.

Agile Transformation Champion

Championed and implemented agile development practices across three product teams, significantly improving development velocity by 25% and reducing time-to-market for new features.

Keynote Speaker at Tech Product Con 2023

Invited as a keynote speaker at Tech Product Con 2023 to share insights on 'The Future of AI in Product Management', receiving commendation for thought leadership.

Educational Background

Bachelor of Business Administration (B.B.A.), Business Administration and Management

Florida Atlantic University - College of Business - Year 2010

Buying Intent Signals for Casey Matthews

Highperformr Signals uncover buying intent and give you clear insights to target the right people at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance

Company Overview

United Franchise Group
Total employees350
HeadquartersWest Palm Beach
Founded1986

United Franchise Group (UFG) is a privately held company based in West Palm Beach, Florida, that serves as a global leader for entrepreneurs. It is home to an affiliated family of brands and consultants, offering a variety of franchise opportunities across different industries. With over 35 years of experience in the franchising industry, UFG has helped thousands of individuals become successful business owners. Their portfolio includes well-known brands such as Signarama, Fully Promoted, Transworld Business Advisors, Venture X, and many others, operating in numerous countries worldwide.

United Franchise Group Funding Information
not applicable - Total Funding Raised
not applicable - Most recent funding amount
not applicable - Number of funding rounds
not applicable - Latest funding round
Lead Investors:
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