Casey Matthews is a results-driven Senior Product Manager with over 12 years of experience in SaaS and mobile application development. With a strong background in agile methodologies and user-centric design, Casey excels at translating complex customer needs into innovative and marketable product solutions. They have a proven track record of leading cross-functional teams to successfully launch and scale products in competitive markets. Casey is passionate about leveraging data analytics to inform product strategy and drive growth, and is adept at stakeholder management, from engineering to executive leadership. Currently focused on AI-driven personalization in e-commerce platforms.
Casey Matthews's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
Successfully led the end-to-end launch of 'InnovateX', a flagship AI-powered analytics platform, acquiring 10,000+ users and exceeding revenue targets by 20% within the first six months.
Revitalized a declining legacy product line by redefining its value proposition and implementing key feature enhancements, resulting in a 35% increase in user engagement and a 15% growth in subscription renewals year-over-year.
Championed and implemented agile development practices across three product teams, significantly improving development velocity by 25% and reducing time-to-market for new features.
Invited as a keynote speaker at Tech Product Con 2023 to share insights on 'The Future of AI in Product Management', receiving commendation for thought leadership.
Florida Atlantic University - College of Business - Year 2010
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United Franchise Group (UFG) is a privately held company based in West Palm Beach, Florida, that serves as a global leader for entrepreneurs. It is home to an affiliated family of brands and consultants, offering a variety of franchise opportunities across different industries. With over 35 years of experience in the franchising industry, UFG has helped thousands of individuals become successful business owners. Their portfolio includes well-known brands such as Signarama, Fully Promoted, Transworld Business Advisors, Venture X, and many others, operating in numerous countries worldwide.
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