Cara Davis
Broughty Ferry, Scotland,United Kingdom
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Cara Davis is an innovative and results-driven Senior Product Manager with over 12 years of experience in the technology sector, specializing in SaaS product development, user experience (UX) strategy, and agile methodologies. She has a proven track record of leading cross-functional teams to deliver market-leading products that solve complex user problems and drive significant business growth. Cara is passionate about leveraging data analytics and user research to inform product decisions and is adept at translating technical complexities into clear, actionable strategies. She is known for her collaborative leadership style and her ability to foster a culture of continuous improvement and customer-centricity. Outside of her professional life, Cara is an advocate for women in tech and enjoys mentoring aspiring product managers.
Professional Summary
Cara Davis's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
Notable Achievements
Launch of 'Innovate Suite' SaaS Platform
Led the end-to-end product lifecycle for 'Innovate Suite,' a B2B SaaS platform, from conceptualization through launch and post-launch optimization. Achieved 150% of a_new_u_user acquisition target within the first six months and a 40% increase in user engagement.
Redesign of Core User Onboarding Flow
Spearheaded a major redesign of the primary product's user onboarding experience, based on extensive A/B testing and user feedback. This resulted in a 25% reduction in user drop-off rates during onboarding and a 15% increase in feature adoption.
Product Strategy for AI Integration
Developed and executed a comprehensive product strategy to integrate AI-powered features into an existing flagship product, enhancing its predictive capabilities and user personalization. This initiative contributed to a 10% uplift in customer retention.
Speaker at 'ProductCon Global 2022'
Selected as a speaker at 'ProductCon Global 2022,' where she presented on 'Data-Driven Product Roadmapping: Turning Insights into Impact,' sharing best practices with over 1,000 product professionals.
Educational Background
Bachelor of Arts - BA, Marketing
University of Stirling - Year 2022
HNC, Events Management
Dundee and Angus College - Year 2017
National Certificate, Events Management
Dundee and Angus College - Year 2016
Madras College - Year 2010
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Company Overview
Marks and SpencerMarks & Spencer (M&S) is a major British multinational retailer with a focus on selling high-quality clothing, home products, and food products. Founded by Michael Marks and Thomas Spencer in Leeds, M&S has grown to become an iconic brand in the UK and operates internationally. The company is known for its commitment to quality, value, and customer service, as well as its increasing emphasis on sustainability and ethical sourcing. It has a significant high street presence, an expanding online business, and a strong food retail segment, often co-located with BP petrol stations in the UK.
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