Campbell Millum is a dynamic and results-oriented growth and marketing leader with substantial experience in the rapidly evolving Bitcoin mining and energy sectors. He currently serves as the Head of Growth & Marketing at Giga Energy Inc., where he spearheads strategies to expand the company's innovative approach to Bitcoin mining using flared natural gas, thereby promoting energy efficiency and sustainability. Prior to Giga Energy, Campbell made significant contributions at Marathon Digital Holdings, one of the largest publicly traded Bitcoin mining companies, where he also led growth and marketing efforts. His expertise encompasses demand generation, content strategy, brand development, digital marketing, and go-to-market execution for B2B and B2C audiences within the technology, finance, and energy landscapes. Campbell is recognized for his ability to build and scale marketing functions, drive customer acquisition, and enhance brand visibility in highly competitive and nascent industries. He is passionate about the intersection of energy innovation, financial technology, and sustainable practices within the Bitcoin ecosystem.
Campbell Millum's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
As Head of Growth & Marketing at Giga Energy Inc., Campbell is instrumental in developing and executing strategies that drive the company's expansion in converting wasted flared natural gas into energy for Bitcoin mining, significantly enhancing market presence and contributing to a more sustainable energy future.
During his tenure as Head of Growth & Marketing at Marathon Digital Holdings, Campbell successfully led initiatives that scaled marketing operations, enhanced brand recognition, and supported the company's rapid growth and prominence in the publicly traded Bitcoin mining sector.
While at Unchained Capital as Growth Marketing Lead, he effectively developed and implemented multi-channel marketing campaigns that drove significant lead generation and customer acquisition for Bitcoin-native financial services, contributing to the company's market share growth.
As Marketing Manager for North America at Bitmain, Campbell played a key role in establishing and expanding the company's brand and market penetration in a critical region, focusing on strategic partnerships, community engagement, and targeted marketing efforts for mining hardware.
Barnard College
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