Bruno Breton

CEO, BLOOM
Paris, Île-de-France,France
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Who Is Bruno Breton?

Total Experience40 years
CompanyBLOOM
CountryFrance

Bruno Breton is a highly accomplished and visionary leader in the global branding, marketing, and technology sectors. With over two decades of experience, he is renowned for his expertise in driving digital transformation and building powerful brand identities for multinational corporations. He notably served as the Global CEO of Superunion, a WPP brand agency, where he led the company's growth and innovation. Prior to that, he held significant leadership roles, including CEO of Bloom (a WPP digital agency). Bruno is recognized for his strategic thinking, ability to build and inspire high-performing teams, and his deep understanding of how technology and creativity intersect to create impactful business solutions. He is currently a Senior Advisor and was formerly CEO & Chairman at Artefact, a global data services company.

Bruno Breton LinkedIn pageCompany Website

How Did Bruno Breton's Career Path Shape Their Journey?

Bruno Breton's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:

BLOOM - CEO(2017 to Present)
Ecole polytechnique fédérale de Lausanne - Directeur Général du Social Media Lab Executive office(2012 to 2016)
Bolloré Média ( Groupe Bolloré) - Directeur Marketing et Développement, Directeur du Pôle Digital et Social Media(2009 to 2012)
Sport Magazine - Membre Fondateur et Directeur Général en charge de l’éditorial et du digital(2002 to 2009)
Club Internet ( Groupe T-Online ) - Directeur Marketing et commercial, membre du Comité Exécutif(2000 to 2002)
Publicis Consultants ( Groupe Publicis ) - Directeur Associé, directeur du développement membre du Comité de Direction(1997 to 2000)
Groupe SCIC (Caisse des Dépôts) - Directeur de la Stratégie, du Marketing et de la Communication, membre du Comité de Direction(1992 to 1997)
Groupe Bouygues - Chef du Service Communication et Marketing à la Direction Générale Construction Internationale(1989 to 1992)

What Are Bruno Breton's Key Achievements?

Global CEO of Superunion (WPP)

Successfully led Superunion, a major global brand agency formed from the merger of five WPP consultancies (Brand Union, The Partners, Lambie-Nairn, Addison Group, and VBAT). He was instrumental in integrating these entities and establishing Superunion as a formidable force in the branding world, managing over 750 employees across 23 offices in 18 countries.

Leadership in Digital Transformation

Championed digital transformation initiatives and data-driven strategies throughout his career, helping numerous global brands navigate the evolving digital landscape and leverage technology for growth and customer engagement. This focus continued with his leadership role at Artefact.

CEO & Chairman at Artefact

Led Artefact, a global data services company specializing in data transformation and data marketing, further demonstrating his commitment to data-driven business solutions. He drove its strategic direction and international expansion.

Author and Thought Leader

Co-authored books such as 'The End of Snobbery?' and 'Génération O L'Officiel du Manga', contributing to thought leadership in marketing, branding, and cultural trends. He is also a recognized speaker at industry events.

What's Bruno Breton's Educational Background?

Programme Supérieur pour Dirigeants, Marketing et stratégie des organisations

INSEAD, Programme Supérieur pour Dirigeants - Year 1995

Degree Program

Ingénieur Bouygues - Year 1985

Degree Program

ESTP - (CTP Eyrolles) - Year 1982

Degree Program

Institut Polytechnicum de Lille - Math Sup, Math Spé - Year 1980

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Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance

Company Overview

BLOOM
Total employees150
HeadquartersSan Francisco
Founded2019

BLOOM is an innovative technology company specializing in AI-driven solutions for sustainable agriculture and environmental monitoring. Our mission is to empower farmers and conservationists with actionable insights derived from advanced data analytics and machine learning, fostering a healthier planet and more efficient food production. We aim to cultivate growth, both in yields and in ecological well-being, through cutting-edge technology.

Company Website
BLOOM Funding Information
Unknown - Total Funding Raised
$25M - Most recent funding amount
3 - Number of funding rounds
June 10, 2023 - Latest funding round
Lead Investors:
GreenTech Ventures
EcoFuture Capital
Andreessen Horowitz (a16z)
Sequoia Capital

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