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Bruce Edwards

Sr. Vice President, BankPlus
United States,United States
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Bruce Edwards's Overview

Total Experience0 years
CompanyBankPlus
CountryUnited States

Bruce Edwards is a seasoned Senior Product Manager with over 15 years of experience in the technology sector, specializing in SaaS product development and market strategy. He has a proven track record of leading cross-functional teams to deliver innovative and user-centric products that drive business growth and customer satisfaction. Bruce is adept at translating complex technical concepts into clear product roadmaps and compelling value propositions. He is passionate about leveraging data analytics and user feedback to iterate on products and achieve market leadership. Currently based in Austin, Texas, he thrives in dynamic, fast-paced environments and is always eager to tackle new challenges in the evolving tech landscape.

Professional Summary

Bruce Edwards's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:

BankPlus - Sr. Vice President ( to Present)

Notable Achievements

Successful Launch of 'Innovate Suite' SaaS Platform

Led the end-to-end product lifecycle for 'Innovate Suite,' a new B2B SaaS platform, from ideation through launch and post-launch optimization. Achieved 200% of its first-year revenue target and a 95% customer satisfaction rate.

Market Expansion into EMEA Region

Spearheaded the product strategy and localization efforts for expanding a key product line into the EMEA market, resulting in a 30% increase in international user acquisition within 18 months.

Product Led Growth Initiative

Championed and implemented a product-led growth strategy that increased user engagement by 40% and reduced customer churn by 15% through enhanced onboarding and feature adoption.

Keynote Speaker at TechProduct Conference 2023

Invited as a keynote speaker to share insights on 'The Future of AI in Product Management,' receiving accolades for a forward-thinking and actionable presentation.

Educational Background

Buying Intent Signals for Bruce Edwards

Highperformr Signals uncover buying intent and give you clear insights to target the right people at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance

Company Overview

BankPlus
Total employees850
HeadquartersRidgeland, Mississippi
Founded1909

BankPlus is a regional bank headquartered in Mississippi, serving communities across Mississippi, Alabama, and Louisiana. It offers a comprehensive range of financial services, including personal and business banking, loans, mortgages, wealth management, and digital banking solutions. Founded with a commitment to customer service and community development, BankPlus aims to build strong relationships and support local economies.

BankPlus Funding Information
not applicable - Total Funding Raised
not applicable - Most recent funding amount
not applicable - Number of funding rounds
not applicable - Latest funding round
Lead Investors:
Privately Held/Not publicly disclosed for traditional banking institutions of this nature

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