Briana McCarthy is a seasoned Product Leader with over 12 years of experience in driving innovation and growth for SaaS and mobile applications. Currently based in Austin, Texas, she excels at translating complex user needs and market opportunities into compelling product strategies and roadmaps. Briana has a strong background in agile methodologies, user-centered design, and data-driven decision-making. She is passionate about building high-performing teams and fostering a collaborative environment to deliver exceptional user experiences that achieve key business objectives. Throughout her career, she has successfully launched multiple products from concept to market, consistently exceeding user acquisition and engagement targets.
Briana McCarthy's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
Led the product strategy and execution for a flagship mobile application, growing the active user base from 500K to over 5 million within two years by focusing on viral growth loops and iterative feature enhancements based on user feedback.
Received the internal 'Innovator of the Year' award for conceptualizing and launching a new AI-powered personalization feature that increased user retention by 25% and average session duration by 40%.
Spearheaded the go-to-market strategy for a new B2B SaaS platform, achieving 150% of the first-year revenue target and securing three Fortune 500 companies as anchor clients.
Invited to speak at ProductCon 2023 on the topic of 'Ethical AI in Product Development,' sharing insights on balancing innovation with responsible technology practices to an audience of over 1000 product professionals.
Mississippi University for Women - Year 2017
Itawamba Community College - Year 2014
Highperformr Signals uncover buying intent and give you clear insights to target the right people at the right time — helping your sales, marketing, and GTM teams close more deals, faster.
Cadence Bank is a regional banking franchise offering a comprehensive range of banking and financial solutions to consumers, businesses, and corporations. With a significant presence across the Southern and Midwestern United States, and Texas, it focuses on community engagement and personalized customer service. The current Cadence Bank is the result of the merger between BancorpSouth Bank (founded 1876) and Cadence Bank, N.A., completed in October 2021, combining their strengths to serve a broader customer base.
Get verified emails, phone numbers, and LinkedIn profile details
Discover contacts with similar roles, seniority, or companies
Uncover insights like skills, work history, social links, and more
Explore contacts in-depth — from verified emails and phone numbers to LinkedIn activity, job changes, and more — all in one powerful view.
Highperformr AI helps you surface the right people and enrich your CRM with live, accurate contact insights so your teams can connect faster and close smarter.
Thousands of contacts — including decision-makers, influencers, and ICP matches — are just a search away.
Thousands of companies, including, are just a search away.