Brenda Curcio
,United States
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Brenda Curcio is a seasoned marketing strategist with over a decade of experience in digital marketing, brand management, and campaign execution. She is passionate about leveraging data-driven insights to create compelling narratives and drive customer engagement for tech-focused companies. Brenda excels in cross-functional team leadership, translating complex product features into clear user benefits, and navigating the evolving landscape of online marketing channels. She has a proven track record of developing and implementing successful go-to-market strategies that enhance brand visibility and accelerate revenue growth.
Professional Summary
Brenda Curcio's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
Notable Achievements
Led Successful Rebranding Initiative
Spearheaded a company-wide rebranding initiative for a mid-sized SaaS company, resulting in a 25% increase in brand recognition scores and a 15% uplift in lead generation within the first six months.
Exceeded Quarterly Sales Targets by 30%
Developed and executed a multi-channel digital marketing campaign for a new product launch that surpassed quarterly sales targets by 30% and increased market share by 5%.
Keynote Speaker at Digital Summit 2022
Invited as a keynote speaker at the 'Digital Summit 2022' to share insights on 'The Future of AI in Personalized Marketing', receiving commendation for a thought-provoking and actionable presentation.
Implemented Agile Marketing Framework
Successfully transitioned the marketing department to an agile framework, improving campaign deployment speed by 40% and enhancing team collaboration and adaptability.
Educational Background
Buying Intent Signals for Brenda Curcio
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Company Overview
The First Bank Of GreenwichThe First Bank of Greenwich was a community bank headquartered in Greenwich, Connecticut, founded in 2006. It focused on providing comprehensive personal and commercial banking services, including loans, deposits, and wealth management, tailored to the needs of individuals, families, and businesses in its local market. Emphasizing personalized customer service and local decision-making, the bank aimed to be a trusted financial partner. In October 2018, The First Bank of Greenwich was acquired by Berkshire Hills Bancorp (the parent company of Berkshire Bank) and has since been integrated into Berkshire Bank's operations. Therefore, it no longer operates as an independent entity, but its legacy is part of Berkshire Bank's expanded presence in Connecticut.
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