Bob Ehlers is a seasoned technology executive currently serving as the Chief Platform Officer for Omnicom Precision Marketing Group (OPMG). In this role, he is responsible for the strategy, development, and scaled adoption of Omni, Omnicom's people-based precision marketing and insights platform. With a career spanning over two decades, Bob has a strong background in leading large-scale technology initiatives, data analytics, AI-driven solutions, and digital transformation. He focuses on leveraging cutting-edge technology to deliver enhanced marketing performance and business intelligence for global clients. His expertise includes platform architecture, product management, and fostering innovation within global technology teams.
Bob Ehlers's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
Spearheads the strategic direction and ongoing development of Omni, Omnicom's flagship precision marketing and insights platform, driving its adoption and impact across the group's agencies and clients worldwide.
Instrumental in integrating advanced analytics, AI, and machine learning capabilities into marketing platforms, enabling more personalized and effective customer engagement strategies for major brands.
Successfully led and contributed to significant digital transformation projects throughout his career, modernizing technology stacks and processes to improve operational efficiency and competitive advantage for various organizations.
Proven ability in building, mentoring, and leading high-performing global technology and product teams, fostering a culture of innovation and excellence in complex, fast-paced environments.
University of Phoenix - Year 2013
University of Phoenix - Year 2011
Winona State University - Year 1994
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