Betty Ellis is a seasoned Product Management leader with over 15 years of experience in the technology sector, specializing in SaaS and mobile applications. She has a strong track record of defining product vision, strategy, and roadmaps that drive user engagement and revenue growth. Betty is adept at cross-functional team leadership, agile methodologies, and translating complex market needs into successful product launches. She is passionate about user-centric design and leveraging data analytics to make informed decisions. Betty is known for her collaborative spirit and her ability to mentor and grow high-performing product teams.
Betty Ellis's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
Led the product strategy and execution for 'InnovateApp,' resulting in a 300% growth in active users and a 150% increase in subscription revenue within two years by identifying and targeting underserved market segments and optimizing the user onboarding experience.
Spearheaded the end-to-end development and launch of 'ConnectSphere,' a B2B collaboration platform, which acquired its first 100 enterprise clients within 6 months post-launch and received the 'Best New Enterprise Tool' award at TechCon 2022.
Recognized for building and leading a product team that consistently exceeded KPIs for three consecutive years, fostering a culture of innovation, and implementing processes that improved development velocity by 25%.
Invited as a keynote speaker at the annual ProductWorld Conference to share insights on 'Future-Proofing Product Roadmaps in a Dynamic Tech Landscape,' reaching an audience of over 2,000 product professionals.
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Everbank, formerly TIAA Bank, is a nationwide financial services company providing a comprehensive range of banking, lending, and investment products to individuals, families, and businesses. It focuses on delivering strong financial solutions through online and mobile banking platforms, complemented by select financial centers. Key offerings include checking and savings accounts, certificates of deposit (CDs), home mortgages, commercial banking, and specialty financing solutions. The bank emphasizes competitive rates and personalized customer service.
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