Bethanny Anne Bautista is a highly accomplished Senior Product Designer and UX Strategist with over 12 years of experience in crafting intuitive and impactful digital experiences. She specializes in user-centered design methodologies, leading cross-functional teams to deliver innovative solutions for web and mobile platforms. Bethanny has a keen eye for detail, a deep understanding of user psychology, and a passion for transforming complex problems into elegant and accessible interfaces. She has a proven track record of driving user engagement and business growth through thoughtful design and strategic product vision. Bethanny is also a strong advocate for inclusive design and accessibility standards.
Bethanny Anne Bautista's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
Led the end-to-end design of 'ConnectSphere,' a new social networking application, from initial concept and user research through to high-fidelity prototypes and developer handoff. Achieved a 40% higher user retention rate in the first six months post-launch compared to initial projections.
Spearheaded the complete overhaul of an enterprise e-commerce platform's checkout process, resulting in a 25% reduction in cart abandonment and a 15% increase in conversion rates within three months.
Received internal company 'Pioneer Award' for championing and implementing a comprehensive accessibility an_internal_company_pioneer_award_for_championing_and_implementing_a_comprehensive_accessibility_initiative, making key products WCAG 2.1 AA compliant and significantly improving usability for users with disabilities.
Presented a talk on 'The Ethics of AI in UX Design' at a major industry conference, sharing insights on responsible design practices with over 500 attendees.
Florida State College at Jacksonville - Year 2021
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Bank of America is one of the world's leading financial institutions, serving individual consumers, small and middle-market businesses, and large corporations with a full range of banking, investing, asset management, and other financial and risk management products and services. The company provides unmatched convenience in the United States, serving approximately 69 million consumer and small business clients with approximately 3,800 retail financial centers, approximately 15,000 ATMs, and award-winning digital banking with approximately 57 million verified digital users.
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