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Ben Wunderman

Co-Founder & CEO, Packsmith
San Francisco Bay Area,United States
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Ben Wunderman's Overview

Total Experience23 years
CompanyPacksmith
CountryUnited States

Ben Wunderman is a seasoned entrepreneur, product leader, and writer with a strong focus on the travel technology industry. He is best known as the co-founder of Packsmith, an intelligent packing list generator that helps travelers pack smarter. Packsmith was successfully acquired by About.com (now Dotdash Meredith), where Ben subsequently led travel product strategy. More recently, he co-founded Tern Travel, a platform designed to empower travel advisors by streamlining their workflow and enhancing client collaboration. Ben is passionate about building user-centric products that solve real-world problems, leveraging his expertise in product design, user experience, and market strategy. He often writes and speaks about entrepreneurship, product development, and the future of travel.

Professional Summary

Ben Wunderman's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:

Packsmith - Co-Founder & CEO (2022 to Present)
Crayon - Advisor (2019 to Present)
RingCentral - Director, SMB Competitive Intelligence & Strategy (2020 to 2022)
Cruise - Senior Manager, Competitive Intelligence & Strategy (AI / ML) (2018 to 2020)
SCIP - Member, Board Of Directors (2016 to 2019)
Mercatus Center at George Mason University - Frédéric Bastiat Fellow (2017 to 2018)
Postmates Inc. - Senior Manager, Competitive Intelligence & Business Strategy (2016 to 2018)
Lyft - Head Of Competitive Intelligence & Strategy (2015 to 2016)
Backpacking Light Australia - Business Manager (2012 to 2013)
STA Travel - Travel Consultant (2011 to 2012)

Notable Achievements

Co-founded and Led Packsmith to Acquisition

Co-founded Packsmith, an innovative travel tool that gained significant traction for its intelligent packing suggestions. He successfully scaled the platform, leading to its acquisition by About.com (now Dotdash Meredith).

Led Travel Product Strategy at Dotdash Meredith

Post-acquisition of Packsmith, Ben took on a leadership role at Dotdash Meredith (formerly About.com), overseeing product strategy for their travel vertical, impacting millions of users.

Co-founder of Tern Travel

Co-founded Tern Travel, a modern, collaborative platform built to help travel advisors save time, impress clients, and grow their business by centralizing trip planning, itinerary building, and client management.

Thought Leader in Travel Technology

Recognized for his insights and contributions to the travel technology sector through his product innovations, writings, and speaking engagements, focusing on user experience and practical solutions for travelers and industry professionals.

Educational Background

Master of Science (MS), Integrated Marketing

Northwestern University - Year 2016

Bachelor of Arts (BA), Political Science & Philosophy

University of Melbourne - Year 2008

Buying Intent Signals for Ben Wunderman

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Notable news
Hiring actively
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Company Overview

Packsmith
Total employees75
HeadquartersHeber City
Founded2018

Packsmith is a full-service packaging solutions provider based in Heber City, Utah. Founded in 2018, they specialize in custom packaging design, manufacturing, and fulfillment services, aiming to enhance brand experiences through innovative and sustainable packaging. They cater to a diverse range of industries, helping businesses create memorable unboxing moments and streamline their packaging supply chain.

Packsmith Funding Information
not applicable - Total Funding Raised
not applicable - Most recent funding amount
not applicable - Number of funding rounds
not applicable - Latest funding round
Lead Investors:

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