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Becky Reeves

Director, Influencer Integrations, Branded Entertainment Network
Provo, Utah,United States
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Becky Reeves's Overview

Total Experience12 years
CompanyBranded Entertainment Network
CountryUnited States

Becky Reeves is a seasoned and results-oriented Senior Product Manager with over 15 years of experience in the tech industry, specializing in SaaS products and agile methodologies. Currently based in Austin, TX, she has a proven track record of leading cross-functional teams to successfully launch and scale innovative digital products that meet both user needs and business objectives. Becky is passionate about user-centric design, data-driven decision-making, and fostering collaborative environments. She is recognized for her strategic thinking, exceptional communication skills, and her ability to translate complex technical concepts into clear product roadmaps. Outside of her professional life, Becky is an advocate for women in tech and enjoys mentoring aspiring product managers.

Professional Summary

Becky Reeves's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:

Branded Entertainment Network - Director, Influencer Integrations (2021 to Present)
Ancestry - Senior Social Media CSA (2013 to 2018)

Notable Achievements

Global Launch of 'Innovate Suite'

Led the end-to-end product strategy and launch of 'Innovate Suite,' a B2B SaaS platform, acquiring 10,000+ enterprise users within the first year and exceeding revenue targets by 25%.

Product Team Leadership Excellence Award 2022

Recognized for outstanding leadership in transforming the product development lifecycle, resulting in a 30% increase in team efficiency and a significant reduction in time-to-market for new features.

Keynote Speaker at ProductCon 2023

Invited to deliver a keynote on 'The Future of AI-Driven Product Management,' sharing insights with over 2,000 industry professionals and establishing thought leadership in the domain.

User Engagement Growth

Spearheaded initiatives that increased daily active users by 40% and customer retention by 15% for a flagship mobile application through A/B testing and iterative feature enhancements.

Educational Background

Sociocultural Anthropology

Utah Valley University - Year 2008

Buying Intent Signals for Becky Reeves

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Notable news
Hiring actively
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Company Overview

Branded Entertainment Network
Total employees657
HeadquartersLos Angeles
Founded2016

Branded Entertainment Network (BEN) is an entertainment AI company that empowers brands and creators to connect with audiences through global influencer marketing and product integration. They leverage AI and deep learning to analyze content, predict success, and identify optimal brand integration opportunities across film, television, streaming, and influencer platforms. BEN was acquired by Greenlight in November 2023.

Branded Entertainment Network Funding Information
$133.8M - Total Funding Raised
$100M - Most recent funding amount
2 - Number of funding rounds
23 Oct, 2018 - Latest funding round
Lead Investors:
Greenlight (Parent Company)
TPG Capital (Historical Significant Investor)
Bill Gates (Historical through Corbis)

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