Barbara Diaz is a seasoned Senior Product Manager with over 12 years of experience in leading cross-functional teams to design, build, and launch innovative software products. She excels in translating complex user needs and market opportunities into actionable product strategies and roadmaps. Barbara is passionate about leveraging data analytics and user research to drive decision-making and deliver exceptional user experiences. Her expertise spans SaaS, mobile applications, and e-commerce platforms, with a strong focus on agile methodologies and lean product development.
Barbara Diaz's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
Successfully led the end-to-end development and launch of a new B2B SaaS platform, acquiring 500+ enterprise clients within the first year and exceeding revenue targets by 30%.
Spearheaded a major redesign of a consumer mobile application, resulting in a 40% increase in daily active users and a 25% improvement in user retention rates.
Championed and implemented agile development practices across three product teams, significantly improving development velocity, team morale, and predictability of releases.
Invited speaker at ProductConf 2022, where she presented on 'Data-Driven Prioritization for Impactful Product Roadmaps,' sharing insights with over 300 product professionals.
Florida International University - Year 2008
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