Assaf Parag
,Israel
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Assaf Parag is a seasoned entrepreneur and technology executive with a strong track record in scaling global businesses, particularly in the ad-tech and data industries. He co-founded Taptica in 2007, a mobile advertising platform, which grew significantly under his leadership, underwent M&A activities, and evolved into Tremor International, a major player in the digital advertising ecosystem, where he served in key executive roles for over 16 years, including President and Chief Business Officer. Known for his strategic acumen in business development, M&A, and global expansion, Assaf played a crucial role in Taptica's IPO on the London Stock Exchange's AIM market. In early 2024, he was appointed CEO of Matillion, a leading data productivity platform, tasked with driving its next phase of growth and innovation in the enterprise data space. His expertise spans mobile technology, digital advertising, SaaS, and building high-performance teams.
Professional Summary
Assaf Parag's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
Notable Achievements
Co-founded and Scaled Taptica (now Tremor International)
Co-founded Taptica in 2007 and was instrumental in its growth from a startup to a publicly traded global ad-tech company (Tremor International), overseeing significant revenue growth and international expansion over 16 years.
Led Taptica to Successful IPO
Played a key leadership role in Taptica's Initial Public Offering (IPO) on the London Stock Exchange's AIM market in 2014, a pivotal moment for the company's trajectory.
Strategic M&A Leadership
Drove and integrated multiple strategic acquisitions during his tenure at Taptica/Tremor International, significantly expanding the company's capabilities and market reach.
Appointed CEO of Matillion
Appointed CEO of Matillion in February 2024, a prominent data productivity platform, to lead its global operations, strategy, and market expansion.
Educational Background
Bsc (Cum Laude) Computer Engineering
Technion - Israel Institute of Technology
MBA, Information Systems
Tel Aviv University
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Company Overview
Opinion StageOpinion Stage is an interactive content creation platform that empowers businesses, publishers, and marketers to create engaging quizzes, surveys, polls, and forms. These tools are designed to boost user engagement, generate qualified leads, gather feedback, drive sales, and enhance online presence through interactive experiences.
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