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Ashley Acks

Vice President Marketing, Emler Swim School
Dallas-Fort Worth Metroplex,United States
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Ashley Acks's Overview

Total Experience25 years
CompanyEmler Swim School
CountryUnited States

Ashley Acks is a seasoned Product Management leader with over a decade of experience in crafting innovative digital products and driving growth for SaaS companies. Based in Austin, Texas, she has a proven track record of taking products from concept to market, focusing on user-centric design and data-driven decision-making. Ashley is passionate about building high-performing teams and fostering a collaborative environment where creativity and technical excellence thrive. She is adept at market analysis, strategic planning, agile methodologies, and cross-functional team leadership, consistently delivering solutions that meet both user needs and business objectives.

Professional Summary

Ashley Acks's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:

Emler Swim School - Vice President Marketing (2025 to Present)
Fossil Group, Inc. - Sr. Director, Americas Marketing (2023 to 2025)
JCPenney - Director, Digital Commerce (2021 to 2022)
GameStop - Director of Marketing and Promotions (2011 to 2016)
Fox Interactive Media - Account Executive (2009 to 2011)
CBS Interactive - Account/Project Manager (2007 to 2008)
Starcom Worldwide - Media Associate/Supervisor (2005 to 2007)
University Daily Kansan - Account Executive (2004 to 2005)
University of Kansas, Office of Admissions - Student Assistant to Associate Director of Recruitment (2001 to 2005)

Notable Achievements

Launched Award-Winning AI-Powered Analytics Platform

Spearheaded the development and launch of an AI-powered analytics platform, which secured the 'Innovation in SaaS' award in 2022 and grew to 10,000+ active users within its first year.

Increased User Retention by 25%

Led a cross-functional initiative to revamp the user onboarding experience and implement targeted engagement strategies, resulting in a 25% increase in user retention over 18 months.

Scaled Product Team and Processes

Successfully scaled the product management team from 3 to 15 members, implementing robust agile processes and mentorship programs that improved team velocity by 40%.

Keynote Speaker at Tech Product Conference 2023

Delivered a keynote address on 'The Future of Ethical AI in Product Development' at a leading national tech product conference, sharing insights with over 500 industry professionals.

Educational Background

B.S. in Journalism, Strategic Communications, Journalism

The University of Kansas - Year 2001

Buying Intent Signals for Ashley Acks

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Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance

Company Overview

Emler Swim School
Total employees606
HeadquartersDallas
Founded1975

Emler Swim School offers year-round swim lessons for babies, toddlers, and children, focusing on water safety and skill development in a nurturing and fun environment. They are known for their 'Emler Sure™ 100% Guarantee,' ensuring students achieve specific swimming goals. With multiple locations across several states, they emphasize small class sizes and a proven curriculum developed over decades.

Emler Swim School Funding Information
Not applicable - Total Funding Raised
Not applicable - Most recent funding amount
Not applicable - Number of funding rounds
July, 2018 - Latest funding round
Lead Investors:
BRS & Co.

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