Asaf Peled

Founder, CEO, Minute Media
London, England,United Kingdom
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Who Is Asaf Peled?

Total Experience31 years
CompanyMinute Media
CountryUnited Kingdom

Asaf Peled is a prominent entrepreneur and business leader, best known as the Co-founder and Chief Executive Officer of Minute Media. With a background in finance and private equity at firms like Viola Private Equity, Asaf transitioned into the tech and media world by launching Minute Media (initially 90min) in 2011. He has since been the driving force behind the company's global expansion and strategic vision, transforming it into a leading digital media and technology company. Under his leadership, Minute Media has developed a powerful platform that enables publishers and content creators, and has acquired and grown a portfolio of major digital brands, including The Players' Tribune, FanSided, and Mental Floss, reaching hundreds of millions of sports and lifestyle fans worldwide.

Asaf Peled LinkedIn pageCompany Website

How Did Asaf Peled's Career Path Shape Their Journey?

Asaf Peled's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:

Minute Media - Founder, CEO(2011 to Present)
ZoeZoe - Chairman(2020 to Present)
Forest Investment House - Chairman(2011 to 2014)
Cisco Systems - Senior Manager, Corporate Development(2005 to 2009)
Qumranet (Red Hat) - Board Observer(2008 to 2008)
Apax Partners MidMarket - Senior Associate (2004 to 2004)
Evergreen venture partners - Investment Manager(1998 to 2003)

What Are Asaf Peled's Key Achievements?

Co-founding and Scaling a Global Media Powerhouse

Co-founded Minute Media in 2011 and successfully scaled it from a niche soccer portal into a global, technology-driven digital publishing company. He led the company to achieve a valuation of over $1 billion, earning it 'unicorn' status.

Spearheading Strategic Acquisitions

Led the strategic acquisition and successful integration of several prominent digital media brands, including The Players' Tribune, FanSided, and Mental Floss. These acquisitions significantly expanded Minute Media's audience reach, content portfolio, and market position.

Garnering Industry Recognition and Awards

Guided Minute Media to numerous industry accolades, including being named one of the most innovative companies in the world by Fast Company. His leadership is recognized for disrupting the traditional media landscape with a technology-first approach.

What's Asaf Peled's Educational Background?

MBA

Wharton Business School - Year 2003

BA, Economics + Law

Tel Aviv University - Year 1995

Buying Intent Signals for Asaf Peled

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Hiring actively
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Company Overview

Minute Media
Total employees863
HeadquartersLondon
Founded2011

Minute Media is a leading global technology and digital content company. It operates a portfolio of influential digital sports and lifestyle media brands, including 90min, DBLTAP, The Big Lead, and FanSided, reaching hundreds of millions of users monthly. The company leverages its proprietary technology platform to power content creation, distribution, and monetization, enabling publishers and creators to build and scale their digital presence.

Company Website
Minute Media Funding Information
Unknown - Total Funding Raised
$40M - Most recent funding amount
8 - Number of funding rounds
26 Feb, 2020 - Latest funding round
Lead Investors:
Goldman Sachs
Battery Ventures
Dawn Capital
Qumra Capital
ProSiebenSat.1 Media

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