Ariel Kelman

President and CMO, Salesforce
San Francisco Bay Area,United States
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Who Is Ariel Kelman?

Total Experience28 years
CompanySalesforce
CountryUnited States

Ariel Kelman is a seasoned marketing executive with extensive experience in the technology industry. Currently serving as President and CMO at Salesforce, he leads a global marketing team focused on educating customers about leveraging CRM, AI, data, and trust. Prior to Salesforce, Ariel held the position of Chief Marketing Officer at Fireblocks. He also has a significant background at Oracle as EVP, Chief Marketing Officer and Amazon Web Services as VP Worldwide Marketing. Earlier in his career, he had multiple leadership roles at Salesforce.com and founded Ventaso. He also served as a Data Warehouse Implementation Consultant at Microstrategy. Ariel possesses a deep understanding of SaaS, cloud computing, and enterprise software, coupled with expertise in product marketing, sales enablement, and go-to-market strategies.

How Did Ariel Kelman's Career Path Shape Their Journey?

Ariel Kelman's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:

Salesforce - President and CMO(2023 to Present)
Fireblocks - Chief Marketing Officer(2023 to 2023)
Oracle - EVP, Chief Marketing Officer(2020 to 2022)
Amazon Web Services - VP Worldwide Marketing(2014 to 2020)
Salesforce.com - Vice President, Platform Product Marketing(2009 to 2011)
salesforce.com - Senior Director, Platform Product Marketing(2006 to 2009)
salesforce - Director, product marketing(2005 to 2006)
ventaso - Co-Founder & Vice President of Marketing(1998 to 2004)
Microstrategy - Data Warehouse Implementation Consultant(1996 to 1998)

What Are Ariel Kelman's Key Achievements?

President and CMO at Salesforce

Building and leading a team of global Marketers focused on educating customers about how to leverage the power of CRM + AI+ Data + Trust.

VP Worldwide Marketing at Amazon Web Services

Led the global marketing activities of Amazon's cloud computing business.

Vice President, Platform Product Marketing at Salesforce.com

Responsible for product marketing activities related to the company’s application development platform, Force.com. Lead on all platform product announcements between 2007 and 2011 (messaging, launch slides, demos, PR/AR strategy, field enablement and campaigns).

Co-Founder & Vice President of Marketing at Ventaso

Founded Ventaso in 1999 with the goal of enabling marketing organizations to have a greater impact on sales effectiveness. Raised over $65M through several rounds of financing.

What's Ariel Kelman's Educational Background?

B.A., Economics

University of California, Berkeley - Year 1991

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Notable news
Hiring actively
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Company Overview

Salesforce
Total employees73541
HeadquartersSan Francisco
Founded1999

Salesforce is the #1 AI CRM, empowering companies of every size and industry to connect with their customers in a whole new way using the power of AI + Data + CRM + Trust. For information about Salesforce (NYSE: CRM), visit: www.salesforce.com.

Salesforce Stock Information
Salesforce, Inc. is listed on the New York Stock Exchange under the ticker symbol CRM. The company went public on June 23, 2004

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