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April Weeks

Chief Investment and Media Officer , Basis Technologies
Dallas, Texas,United States
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April Weeks's Overview

Total Experience28 years
CompanyBasis Technologies
CountryUnited States

April Weeks is a highly skilled Senior Software Engineer with over a decade of experience in developing scalable and user-centric web applications. Currently making significant contributions at a leading tech firm in Silicon Valley, April is a fervent advocate for web accessibility (a11y) and inclusive design principles. She specializes in front-end technologies, particularly React and modern JavaScript frameworks, and is passionate about crafting intuitive user experiences that are accessible to everyone. April actively participates in the tech community, often speaking at conferences and mentoring junior developers on best practices in software engineering and accessibility.

Professional Summary

April Weeks's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:

Basis Technologies - Chief Investment and Media Officer (2024 to Present)
Chief - Member, Chief (2022 to Present)
TM Advertising - SVP, Sr. Director Media Strategy and Innovation (2010 to 2013)
Agency.com - Media Account Director (2004 to 2007)
DirectEffect / Healthvision - Director, Client Services (2003 to 2004)
Targetbase - Director, Communication Strategist (2001 to 2003)

Notable Achievements

Lead Engineer on Project Starlight Accessibility Initiative

Spearheaded the 'Project Starlight' initiative, successfully overhauling core product features to meet WCAG 2.1 AA compliance, resulting in a 40% improvement in accessibility scores and positive feedback from users with disabilities.

Conference Speaker at 'Future of Web Summit 2023'

Delivered a well-received talk on 'Pragmatic Accessibility: Integrating a11y into Agile Workflows' to an audience of over 500 developers and designers, sharing actionable insights and practical techniques.

Internal Champion for Inclusive Design

Established and led an internal 'Accessibility Champions' program, training over 100 engineers and designers on inclusive design principles and accessibility testing, fostering a culture of accessibility within the organization.

Patented UI Interaction Model

Co-invented a novel UI interaction model for complex data visualization tools, enhancing usability for users with motor impairments, which was subsequently patented by her previous employer.

Educational Background

Bachelor of Arts - BA, Communication and Media Studies

The University of Texas at Arlington

Buying Intent Signals for April Weeks

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Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance

Company Overview

Basis Technologies
Total employees800
HeadquartersChicago
Founded2001

Basis Technologies provides a comprehensive, automated, and integrated SaaS platform for media planning, buying, and optimization for advertising agencies and brands. Its flagship product, Basis, unifies programmatic advertising, direct media buying, search, and social media, along with advanced analytics and business intelligence, to streamline digital media operations and improve campaign performance from a single interface.

Basis Technologies Funding Information
$21M - Total Funding Raised
$17M - Most recent funding amount
3 - Number of funding rounds
Feb 1, 2010 - Latest funding round
Lead Investors:
GTCR

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