Anna Barton Kolda is a highly accomplished and results-oriented professional with over a decade of experience in product leadership and user experience strategy. She possesses a strong track record of successfully launching innovative digital products and features that drive user engagement and meet business objectives. Anna excels in translating complex user needs and market insights into compelling product visions and actionable roadmaps. She is passionate about building and mentoring high-performing, cross-functional teams and fostering a collaborative environment. Her expertise spans product lifecycle management, agile methodologies, user research, data analysis, and go-to-market strategy, primarily within the SaaS and tech industries.
Anna Barton Kolda's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
Led the end-to-end product development and launch of a new flagship SaaS platform, resulting in a 40% increase in monthly recurring revenue (MRR) within the first year and a 25% growth in user acquisition.
Spearheaded a major user experience overhaul for a key mobile application, which led to a 30% improvement in user satisfaction scores (NPS) and a 15% increase in daily active users (DAU).
Developed and executed a comprehensive 3-year product roadmap that aligned with evolving market trends and company vision, successfully introducing three major product lines that captured new market segments.
Grew the product management team from 3 to 10 members, implementing mentorship programs and agile best practices that improved team velocity by 20% and significantly reduced employee turnover.
Texas A&M University - Year 2001
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REVELxp is a fan experience and hospitality company that partners with sports and entertainment brands across the United States to create and execute turnkey premium tailgates, custom hospitality solutions, and other fan engagement events. They aim to revolutionize game day and enhance event experiences for attendees.
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