Angie Meals is a dynamic and results-oriented Marketing Director with over 12 years of experience in shaping brand narratives and driving growth for tech startups and established SaaS companies. Currently based in Austin, Texas, she has a proven track record in developing comprehensive marketing strategies that integrate digital marketing, content creation, product marketing, and public relations. Angie is passionate about understanding customer journeys and leveraging data analytics to optimize campaign performance and achieve measurable business outcomes. She excels at building and mentoring high-performing marketing teams and fostering a collaborative environment. Her expertise lies in go-to-market strategies, demand generation, and enhancing brand visibility in competitive markets.
Angie Meals's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
Led a cross-functional team to overhaul the digital marketing strategy for a Series B SaaS startup, resulting in a 150% increase in qualified leads and a 40% reduction in cost-per-acquisition within 12 months.
Spearheaded a complete company rebranding project, including new messaging, visual identity, and website launch, which contributed to a 25% increase in brand recall and a significant uplift in market share.
Recognized as 'Marketing Innovator of the Year' by a prominent industry publication for her contributions to a viral content marketing campaign that significantly boosted brand engagement and organic reach.
Recruited, trained, and mentored a marketing team from 3 to 15 members, fostering a culture of innovation and continuous improvement that consistently exceeded quarterly targets.
Highperformr Signals uncover buying intent and give you clear insights to target the right people at the right time — helping your sales, marketing, and GTM teams close more deals, faster.
Bank of America is one of the world's leading financial institutions, serving individual consumers, small and middle-market businesses, and large corporations with a full range of banking, investing, asset management, and other financial and risk management products and services. The company provides unmatched convenience in the United States, serving approximately 69 million consumer and small business clients with approximately 3,800 retail financial centers, approximately 15,000 ATMs, and award-winning digital banking with approximately 57 million verified digital users. Bank of America is a global leader in wealth management, corporate and investment banking and trading across a broad range of asset classes, serving corporations, governments, institutions and individuals around the world.
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