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Andrew Mulder

People Director, nudge
United Kingdom,United Kingdom
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Andrew Mulder's Overview

Total Experience19 years
Companynudge
CountryUnited Kingdom

Andrew Mulder is a highly experienced Product Management leader with over 12 years in the tech industry, specializing in SaaS product strategy, user-centric design, and agile development methodologies. He has a proven track record of launching successful products, driving user adoption, and leading cross-functional teams to deliver innovative solutions. Andrew is passionate about leveraging data analytics and customer feedback to inform product roadmaps and enhance user experience. He thrives in dynamic environments and is adept at translating complex technical concepts into clear, actionable business objectives.

Professional Summary

Andrew Mulder's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:

nudge - People Director (2024 to Present)
MVF - 1st in the Sunday Times Best Companies to Work For - Head of People (2019 to 2023)
Kennedys - HR Business Partner (2013 to 2018)
General Council of the Bar of England and Wales - Human Resources Officer (2010 to 2013)
The Princes Trust - Human Resources Coordinator (2009 to 2010)
FMC Ltd - Executive Search Consultant (2006 to 2009)

Notable Achievements

Launched 'InnovateHub' SaaS Platform

Spearheaded the end-to-end development and launch of 'InnovateHub,' a collaborative SaaS platform, achieving 10,000 active users and $1.2M ARR within the first year post-launch.

Grew User Engagement by 40%

Led a product redesign initiative based on user research and A/B testing for a flagship mobile application, resulting in a 40% increase in daily active users and a 25% improvement in user retention rates.

Speaker at 'ProductCon 2022'

Selected as a speaker at ProductCon 2022, presenting on 'Data-Driven Product Decisions for Scalable Growth' to an audience of over 500 product professionals.

Secured Series B Funding Contribution

Played a key role in developing the product vision and roadmap presentation that contributed to securing $25M in Series B funding for a previous startup.

Educational Background

Master's degree, Human Resources Management, Merit

University of Westminster - Year 2012

BA (Hons), Busines Studies with Human Resources Management

University of the West of England - Year 2003

Buying Intent Signals for Andrew Mulder

Highperformr Signals uncover buying intent and give you clear insights to target the right people at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance

Company Overview

nudge
Total employees85
HeadquartersToronto
Founded2013

Nudge is a digital communication platform designed to engage and empower frontline and deskless employees. It enables organizations to share critical information, gather feedback, and improve team performance through targeted mobile-first content, ultimately aiming to boost productivity, retention, and customer satisfaction.

nudge Funding Information
$28.1M - Total Funding Raised
$12M - Most recent funding amount
5 - Number of funding rounds
26 Jan, 2022 - Latest funding round
Lead Investors:
Jump Capital
BDC Capital (Women in Technology Venture Fund)
Brightspark Ventures
Generation Ventures

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