Andrea Rumfelt
Greater St. Louis,United States
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Andrea Rumfelt is a highly accomplished and results-driven marketing executive with over two decades of experience in the B2B SaaS technology sector. As the Chief Marketing Officer (CMO) at Gainsight, she leads the global marketing strategy, encompassing brand development, demand generation, product marketing, corporate communications, and customer advocacy. Andrea is recognized for her expertise in scaling marketing organizations for rapid growth, building powerful brands, and championing customer-centric approaches. She is passionate about leveraging data and insights to create compelling narratives and drive business impact, and is known for fostering innovative and high-performing marketing teams.
Professional Summary
Andrea Rumfelt's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
Notable Achievements
Scaled Marketing for Hyper-Growth at Gainsight
Successfully led and scaled Gainsight's global marketing functions, significantly contributing to its market leadership position and rapid revenue growth in the customer success and product experience categories.
Champion of Customer-Centric Marketing
Pioneered and embedded customer-centric marketing strategies, ensuring the voice of the customer is central to all marketing initiatives, thereby enhancing brand loyalty and advocacy.
B2B SaaS Marketing Thought Leader
Recognized as an influential voice in B2B SaaS marketing, frequently sharing insights on topics such as demand generation, brand building, go-to-market strategy, and the evolving role of marketing in customer-led growth.
Built Award-Winning Marketing Teams
Known for her ability to recruit, mentor, and lead high-performing marketing teams that consistently deliver exceptional results and drive innovation.
Educational Background
Masters of Science, Managerial Technology
Johnson & Wales University - Year 1995
Bachelor's degree, Business Administration and Management, General
Johnson & Wales University - Year 1991
High school
Seaford High School - Year 1987
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Company Overview
National Cart CompanyNational Cart Company is a leading U.S. manufacturer and distributor of material handling products, specializing in shopping carts, backroom equipment, and display fixtures for retail, grocery, warehouse, distribution, and foodservice industries. They focus on innovative design, engineering, and durable construction to provide solutions that improve operational efficiency and customer experience. The company is known for its customer-centric approach and ability to customize products to meet specific client needs.
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