Amanda Hill
London Area, United Kingdom,United Kingdom
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Amanda Hill is a dynamic and results-oriented Senior Marketing Manager with over 12 years of experience in crafting and executing comprehensive marketing strategies for B2B SaaS companies. She has a proven track record of driving brand awareness, generating qualified leads, and accelerating revenue growth through innovative digital marketing campaigns, content strategy, and product marketing initiatives. Amanda is passionate about understanding customer journeys and leveraging data analytics to optimize marketing performance and deliver exceptional user experiences. She is known for her collaborative leadership style, her ability to build and mentor high-performing teams, and her commitment to staying at the forefront of marketing trends and technologies.
Professional Summary
Amanda Hill's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
Notable Achievements
Exceeded Lead Generation Targets by 40% (2023)
Developed and implemented a multi-channel digital marketing campaign that surpassed lead generation goals by 40% within six months, contributing directly to a 15% increase in sales pipeline.
Successful Launch of New SaaS Product Line (2022)
Led the go-to-market strategy for a new flagship SaaS product, coordinating efforts across product, sales, and marketing teams, resulting in achieving 150% of the first-year adoption target.
Revitalized Content Marketing Strategy (2021)
Overhauled the company's content marketing program, introducing a data-driven approach that increased organic website traffic by 60% and improved engagement rates on key content pieces by over 75%.
Marketing Excellence Award (Internal, 2020)
Recognized with an internal Marketing Excellence Award for outstanding contribution to brand building and innovative campaign execution that significantly enhanced market perception.
Educational Background
Bachelor’s Degree, Spanish and Italian
University of Exeter - Year 2012
High School, Spanish, French, Economics
Godolphin and Latymer - Year 2004
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Company Overview
The Trade DeskThe Trade Desk is a global technology company that empowers buyers of advertising. Through its self-service, cloud-based platform, ad buyers can create, manage, and optimize data-driven digital advertising campaigns across various ad formats and channels, including display, video, audio, native, and social, on a multitude of devices such as computers, mobile devices, and connected TV. They provide a transparent marketplace for ad inventory and aim to make programmatic advertising more efficient and effective.
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