Amanda Hassler is a results-driven Senior Product Manager with 12 years of experience in the tech industry, specializing in SaaS solutions and agile product development. Based in Austin, Texas, she has a proven track record of leading cross-functional teams to deliver innovative products that meet both user needs and business objectives. Amanda is passionate about leveraging data analytics and user research to inform product strategy and drive growth. She excels at translating complex technical concepts into clear, actionable plans and fostering collaborative environments to bring a product vision to life. Her expertise spans market analysis, roadmap planning, user experience design, and go-to-market strategy.
Amanda Hassler's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
Spearheaded the development and launch of 'InnovateSuite,' a B2B SaaS platform, which acquired 10,000+ users in its first year and won the 'Tech Innovator of the Year' award for its category. Oversaw the product lifecycle from conception through launch and iterative improvements.
Championed a user-centric redesign of a key product module, incorporating A/B testing and user feedback, which resulted in a 40% increase in daily active users and a 25% improvement in task completion rates.
Successfully scaled the product management team from 3 to 10 members, implementing agile best practices and mentorship programs that improved team velocity and product quality.
Delivered a keynote presentation on 'The Future of AI in Product Management' at ProductCon 2022, sharing insights with over 2,000 industry professionals.
Towson University - Year 2009
School of Visual Arts - Year 2013
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Haymarket Media Group is a global specialist media, data, and information company. It creates and delivers content across various platforms, serving specialist and professional communities in sectors such as automotive, marketing, medical, horticulture, finance, and business. The company focuses on engaging audiences and providing valuable insights, events, and services to drive professional and commercial success.
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