Alison Williams
United Kingdom,United Kingdom
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Alison Williams is a seasoned and highly respected communications professional with over 18 years of experience in public relations, corporate communications, and reputation management. As a Member of the Public Relations and Communications Association (MPRCA), she upholds the highest standards of ethical practice and strategic thinking in the industry. Alison specializes in developing and executing comprehensive communication strategies that align with business objectives, enhance brand visibility, and engage key stakeholders. Her expertise spans crisis communications, media relations, internal communications, digital PR, and sustainability messaging. She is known for her ability to navigate complex issues, provide insightful counsel to senior leadership, and lead high-performing teams to deliver measurable results. Alison is passionate about the power of authentic storytelling and its impact on building trust and driving organizational success.
Professional Summary
Alison Williams's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
Notable Achievements
Led Global Rebranding Campaign
Successfully orchestrated and executed a global rebranding campaign for a FTSE 250 company, resulting in a 25% increase in positive media sentiment and a 15% uplift in brand recognition scores within the first year.
Crisis Communications Management Award
Received an industry award for effectively managing communications during a significant corporate crisis, mitigating reputational damage and maintaining stakeholder confidence through transparent and timely engagement.
Development of ESG Communications Framework
Pioneered and implemented a comprehensive Environmental, Social, and Governance (ESG) communications framework for a multinational corporation, significantly improving their sustainability reporting and stakeholder perception.
Mentor of the Year (Internal Company Award)
Recognized for exceptional mentorship and development of junior PR professionals, fostering a culture of learning and growth within her communications team.
Educational Background
Msc, Global Media and Communications
The London School of Economics and Political Science (LSE) - Year 2009
MA, Chinese Media and Journalism
Fudan University - Year 2010
BA, Broadcast Journalism; French, Global Studies; International Affairs
South Dakota State University - Year 2005
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Company Overview
CARMACARMA is a global media intelligence provider that offers media monitoring, analysis, and evaluation services. They help organizations understand media impact, measure PR effectiveness, and gain actionable insights from media coverage across print, online, social, and broadcast channels to inform strategic communications and business decisions.
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