Alison Peters
San Francisco Bay Area,United States
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Alison Peters is a results-oriented and innovative professional with over 15 years of experience in strategic product management and digital transformation, currently based in Austin, Texas. She has a proven ability to lead cross-functional teams in fast-paced environments, successfully launching and scaling B2B and B2C products. Alison is passionate about leveraging data analytics and user-centered design principles to drive product strategy, enhance user experience, and achieve significant market growth. She is recognized for her strong communication skills, her ability to bridge technical and business stakeholders, and her commitment to fostering a collaborative and high-performing team culture. Her expertise includes market analysis, roadmap development, agile methodologies, and go-to-market strategy.
Professional Summary
Alison Peters's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
Notable Achievements
Led Launch of Award-Winning SaaS Platform
Spearheaded the end-to-end product lifecycle for a new enterprise SaaS platform, resulting in its recognition as 'Most Innovative B2B Solution' by TechCrunch Disrupt in its launch year and exceeding initial user acquisition targets by 150% within 12 months.
Drove 40% YoY Revenue Growth for Core Product Line
Revitalized a mature product line by identifying key market opportunities and implementing data-driven feature enhancements, leading to a 40% year-over-year revenue increase and a 25% improvement in customer retention rates.
Established International Product Expansion Strategy
Developed and executed a comprehensive strategy for expanding a key software product into three new international markets (UK, Germany, Australia), including localization, regulatory compliance, and targeted marketing campaigns, achieving profitability in these markets within two years.
Speaker at 'Women in Tech Global Conference'
Selected as a keynote speaker at the 'Women in Tech Global Conference' to share insights on 'Ethical AI in Product Development', contributing to industry dialogue and thought leadership.
Educational Background
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Company Overview
AvidbankAvidbank is a commercial bank headquartered in San Jose, California, focused on providing innovative financial solutions and services to businesses, individuals, and professionals, primarily in Northern California. They offer a range of services including commercial and industrial lending, venture banking (supporting venture-backed companies and their investors), asset-based lending, real estate construction and term lending, and SBA lending. Avidbank emphasizes building strong, long-term relationships with its clients through personalized service and expert financial guidance. It aims to be a trusted financial partner for its community. Note: As of early 2024, Avidbank was acquired by PCB Bancorp, and its stock (AVBH) was subsequently delisted.
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