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Alisa Bendayan

Senior Director of Merchandising, The Richline Group, a Berkshire Hathaway Company
Miami, Florida,United States
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Alisa Bendayan's Overview

Total Experience35 years
CompanyThe Richline Group, a Berkshire Hathaway Company
CountryUnited States

Alisa Bendayan is an accomplished Senior UX Researcher at Google, where she currently focuses on shaping the future of navigation and AI-powered experiences within Google Maps. With a robust background in mixed-methods research, Alisa is dedicated to understanding the intricate dynamics between people and technology to guide the development of meaningful, equitable, and user-centric products. Her prior contributions at Google include impactful UX research for Android Auto and Google Assistant. Alisa holds a Master of Information from the University of Toronto, with specializations in UX Design and Human Centred Data Science, and a Bachelor of Arts in Psychology from McGill University. She excels in translating complex user insights into actionable strategies that drive product innovation and enhance user satisfaction.

Professional Summary

Alisa Bendayan's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:

The Richline Group, a Berkshire Hathaway Company - Senior Director of Merchandising (2006 to Present)
Phoenix F&B LLC - EVP of Merchandising (1990 to 2005)

Notable Achievements

Advanced Navigation Experiences on Google Maps

As a Senior UX Researcher, leads strategic research initiatives for Google Maps, uncovering deep user insights to shape the future of navigation and AI-driven features, directly influencing product roadmap and design.

Enhanced In-Car and Assistant User Interfaces

Conducted critical UX research for Android Auto and Google Assistant, identifying key usability improvements and user needs that led to enhanced interface designs and more intuitive user interactions during her tenure on those teams.

Championed Mixed-Methods Research for Product Excellence

Successfully applied a comprehensive suite of qualitative and quantitative research methodologies to deliver impactful insights, fostering a data-informed, user-centric approach across various Google product teams and contributing to the development of more equitable and meaningful technologies.

Speaker and Thought Contributor in UX

Has contributed to the UX community by sharing insights and research findings, for example, through talks or publications such as her work on 'Designing for Voice' presented at the Information Architecture Conference (IAC).

Educational Background

BFA, Fine Arts

University of Miami - Year 1980

University of Florida - Year 1980

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Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance

Company Overview

The Richline Group, a Berkshire Hathaway Company
Total employees2000
HeadquartersNew York
Founded2007

The Richline Group, a wholly-owned subsidiary of Berkshire Hathaway, is the USA’s foremost, financially strong jewelry manufacturer, distributor, and marketer. The Richline Group's mission is to innovate, distribute, and market designs, product, and services that have a positive impact on the lives of its customers and all stakeholders. They are committed to responsible sourcing, quality craftsmanship, and customer satisfaction across their diverse portfolio of brands and private label programs for retailers worldwide.

The Richline Group, a Berkshire Hathaway Company Funding Information
not applicable - Total Funding Raised
not applicable - Most recent funding amount
not applicable - Number of funding rounds
not applicable - Latest funding round
Lead Investors:
Berkshire Hathaway

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