Alfred Chang is a highly influential figure in the tech and e-commerce landscape, best known as the co-founder and former CEO of Zappos.com, a company renowned for its exceptional customer service and company culture. Under his leadership, Zappos grew into a billion-dollar enterprise before its acquisition by Amazon. Currently, Alfred is a Managing Partner at Pear VC, an early-stage venture capital firm, where he invests in and mentors promising startups, leveraging his extensive operational and entrepreneurial experience. He is recognized for his insights into company building, customer obsession, and fostering strong organizational cultures.
Alfred Chang's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
Co-founded Zappos.com in 1999 and served as its CEO (and in other key roles including CFO and COO), transforming it into a leading online shoe and apparel retailer famous for its unique company culture and customer-first approach, leading to its acquisition by Amazon for approximately $1.2 billion in 2009.
As a Managing Partner at Pear VC (formerly Pejman Mar Ventures), Alfred has been instrumental in identifying, investing in, and mentoring numerous successful early-stage technology startups across various sectors. Pear VC is known for backing notable companies like DoorDash, Gusto, Guardant Health, and Branch.
Widely recognized for establishing and championing a legendary customer service-oriented culture at Zappos, which became a benchmark for businesses worldwide and a key differentiator for the company's success.
San Francisco State University
San José State University
Stanford University
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