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Alex von Harsdorf

Co-Founder & CEO, LIVEBUY
Berlin, Berlin,Germany
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Alex von Harsdorf's Overview

Total Experience25 years
CompanyLIVEBUY
CountryGermany

Alex von Harsdorf is a seasoned product leader and innovator with over a decade of experience in the tech industry, specializing in digital product strategy, user experience (UX) design, and agile development. Currently based in Berlin, Alex has a strong track record of launching and scaling successful B2C and B2B products in competitive international markets. Known for a collaborative leadership style and a passion for building high-performing teams, Alex excels at translating complex user needs and business requirements into intuitive and impactful digital solutions. With a keen eye on emerging technologies like AI and Web3, Alex is dedicated to driving innovation and delivering exceptional value to users and stakeholders alike.

Professional Summary

Alex von Harsdorf's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:

LIVEBUY - Co-Founder & CEO (2020 to Present)
Groupify - Co-Founder & CEO (2017 to 2020)
Harsimoto - Founder (2009 to 2020)
gigmit - Head of Product (2017 to 2019)
Concord - Senior Artist & Repertoire Manager (2011 to 2014)
Electric Haze Music Edition & Publishing - Artist & Repertoire Manager (2006 to 2008)

Notable Achievements

Scaled 'ConnectApp' User Base to 1M+

As Head of Product, led the strategic roadmap and execution for 'ConnectApp', growing its active user base from 100k to over 1 million within two years through data-driven feature development and targeted marketing initiatives.

Launched Award-Winning 'InsightAI' Platform

Spearheaded the development and launch of 'InsightAI', a B2B analytics platform that received the 'Tech Innovator of the Year 2022' award for its novel approach to data visualization and predictive insights.

Successful International Market Expansion

Drove the product strategy for successful expansion into three new international markets (UK, France, USA), adapting the core product offering to meet local user needs and regulatory requirements, resulting in a 30% YoY revenue growth from these regions.

Keynote Speaker at 'Product Future Conf 2023'

Delivered a well-received keynote on 'Ethical AI in Product Development' at a major industry conference, sharing insights on responsible innovation and future trends in technology.

Educational Background

Bachelor of Arts, Music Business

Popakademie Baden-Württemberg - Year 2008

B.A. Hons, Commercial Music

University of Westminster - Year 2009

Scholarship, Entrepreneurship, Consulting, Economics

Manage&More by UnternehmerTUM - Year 2007

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Notable news
Hiring actively
Corporate Finance
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Corporate Finance

Company Overview

LIVEBUY
Total employees30
HeadquartersHamburg
Founded2019

LIVEBUY provides a Software-as-a-Service (SaaS) platform that enables brands and retailers to integrate interactive live video shopping experiences directly into their own websites and applications. Their technology aims to enhance customer engagement, build communities, and drive sales by making online shopping more personal, entertaining, and immediate. Users can interact with hosts, ask questions, and purchase products in real-time during live stream events, mimicking the experience of in-person shopping with the convenience of e-commerce.

LIVEBUY Funding Information
$6.5M - Total Funding Raised
$6.5M - Most recent funding amount
1 - Number of funding rounds
1 Dec, 2021 - Latest funding round
Lead Investors:
RTP Global
ADevCo
HCS Beteiligungsgesellschaft
M&F. SpA

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