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Alex Kerr

CEO & Founder, Trajektory
Chicago, Illinois,United States
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Alex Kerr's Overview

Total Experience30 years
CompanyTrajektory
CountryUnited States

Alex Kerr is a seasoned and innovative Senior Product Manager with over 12 years of experience in the tech industry, specializing in SaaS products and agile methodologies. With a strong background in software engineering and a keen eye for market trends, Alex excels at translating complex user needs and business requirements into successful product strategies and roadmaps. They are passionate about building user-centric products that solve real-world problems and drive business growth. Alex is known for their collaborative leadership style, exceptional communication skills, and a data-driven approach to decision-making, consistently delivering impactful results in fast-paced environments.

Professional Summary

Alex Kerr's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:

Trajektory - CEO & Founder (2020 to Present)
Northwestern University - Adjunct Professor (2018 to Present)
Georgetown University - Adjunct Professor (2017 to Present)
Shop Your Way - Head of Growth Marketing & Business Intelligence (2018 to 2020)
Monumental Sports & Entertainment - Director, Business Intelligence, Strategy & Research (2016 to 2017)
Wasserman Media Group - Global Consulting, MBA Intern (2013 to 2013)
Washington Capitals - Strategic Marketing & Analytics, MBA Intern (2012 to 2012)
Opportunity International - Research Associate (2009 to 2011)
Ameriprise Financial Services, Inc. - Financial Advisor (2008 to 2009)

Notable Achievements

Launched Flagship AI-Powered Analytics Platform

Led the cross-functional team (engineering, design, marketing) from concept to launch for an AI-powered B2B analytics platform. Achieved 200% of the initial user adoption target within 6 months and secured three major enterprise clients.

Product Line Revenue Growth

Drove a 40% year-over-year revenue increase for a mature product line by identifying and capitalizing on new market segments and introducing innovative feature enhancements based on thorough customer research.

Agile Transformation Initiative

Championed and successfully implemented agile methodologies across three product teams, resulting in a 25% improvement in development velocity and a significant reduction in time-to-market for new features.

Speaker at 'ProductCon 2023'

Selected as a speaker at ProductCon 2023, presenting on 'Leveraging User Feedback for Disruptive Innovation,' sharing insights with over 500 product professionals.

Educational Background

MBA, Concentrations in Strategy, Decision Sciences, Marketing

Duke University - The Fuqua School of Business

CEU, Continuing Studies

Northwestern University

BA, Economics

Kenyon College

Buying Intent Signals for Alex Kerr

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Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance

Company Overview

Trajektory
Total employees15
HeadquartersCincinnati
Founded2017

Trajektory is a sponsorship analytics platform designed to help brands, properties, and agencies measure and optimize their sponsorship investments. The platform provides data-driven insights into audience engagement, brand impact, and return on investment (ROI) for sports, entertainment, and live event sponsorships. By centralizing sponsorship data and automating reporting, Trajektory aims to empower users with actionable intelligence to enhance partnership performance and demonstrate value effectively.

Trajektory Funding Information
$3.7M - Total Funding Raised
$1.5M - Most recent funding amount
4 - Number of funding rounds
1 Feb, 2024 - Latest funding round
Lead Investors:
Techstars
gBETA
Cleveland Avenue
TitletownTech
Drive by DraftKings
Queen City Angels
Cultivation Capital

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