Afif Khoury

CEO, SOCi, Inc.
San Diego, California,United States
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Who Is Afif Khoury?

Total Experience151 years
CompanySOCi, Inc.
CountryUnited States

Afif Khoury is a visionary entrepreneur and the Founder and CEO of SOCi, Inc., the leading CoMarketing Cloud for multi-location enterprises. With a unique background that began in M&A and venture capital law, Afif transitioned into the tech world with a mission to solve the complex marketing challenges faced by national brands with a local presence. At the helm of SOCi, he has pioneered innovative solutions that empower thousands of enterprise and franchise locations to manage their digital marketing efforts effectively. Afif is recognized as a thought leader in the MarTech industry, frequently speaking on topics related to localized marketing, SaaS business scaling, and the future of digital engagement for multi-location businesses.

How Did Afif Khoury's Career Path Shape Their Journey?

Afif Khoury's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:

SOCi, Inc. - CEO(2012 to Present)
Axon Ventures - Founder, Managing Member(2014 to Present)
Lawmatics - Board Member(2022 to Present)
Forbes Technology Council - Council Member(2024 to Present)
MANSCAPED - Advisor(2019 to Present)
EvoNexus - Selection Committee Member(2017 to Present)
Deako Lighting - Investor(2021 to Present)
Moove - Investor(2022 to Present)
Smart Energy Water - Investor(2022 to Present)
Aspen Neuroscience - Investor(2018 to Present)
Singular Genomics - Investor (IPO)(2016 to Present)
Omniome - Investor (acq by PacBio)(2014 to Present)
Epic Sciences - Investor(2014 to Present)
Oncternal Therapeutics - Investor (IPO)(2016 to Present)
EY - Finalist - EY Entrepreneur of the Year, San Diego(2019 to 2021)
VelosBio Inc. - Investor (acq by Merck)(2018 to 2020)
Obalon Therapeutics - Investor (IPO)(2014 to 2020)
Connect - San Diego - Member of the Board of Directors(2013 to 2019)
MCG Capital - Advisor(2015 to 2018)
Edico Genome - Investor, Board Observer (acq by Illumina)(2014 to 2018)
Forbes - Contributor(2016 to 2017)
Seed GC - Founder, Advisor(2014 to 2017)
Scatter Ventures LLC - Founder, Managing Member(2010 to 2016)
Famgro Farms - Director, Investor(2010 to 2016)
Moko Therapeutics, LLC - Advisor, Investor(2013 to 2015)
Expansive Ventures - Venture Partner(2014 to 2014)
Gunderson Dettmer LLP - Senior Associate(2006 to 2010)
Wilson Sonsini Goodrich & Rosati - Associate(2002 to 2006)

What Are Afif Khoury's Key Achievements?

Founder and CEO of SOCi

Founded SOCi in 2012, growing it into the leading marketing platform for multi-location brands, serving thousands of businesses and managing millions of local digital marketing presences.

Ernst & Young Entrepreneur Of The Year Finalist

Recognized as a finalist for the prestigious Ernst & Young Entrepreneur Of The Year award in the Pacific Southwest region, highlighting his leadership, innovation, and success in building a high-growth technology company.

Led Successful High-Value Funding Rounds

Successfully secured over $165 million in venture capital funding for SOCi, including a significant $120 million Series D round, fueling the company's rapid expansion and product innovation.

Inc. 5000 Recognition

Under his leadership, SOCi has been listed on the Inc. 5000 list of America's fastest-growing private companies for multiple consecutive years, a testament to the company's sustained growth and market leadership.

What's Afif Khoury's Educational Background?

JD

Northwestern University Pritzker School of Law - Year 1999

Degree Program

Northwestern University - Kellogg School of Management - Year 2000

BS, Neuroscience and Physiology

UC San Diego - Year 1994

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Notable news
Hiring actively
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Company Overview

SOCi, Inc.
Total employees650
HeadquartersSan Diego
Founded2012

SOCi is the leading Co-Marketing Cloud for multi-location enterprises. The platform is designed to help brands manage marketing efforts across all their locations, consolidating social media management, local listings, reputation management, and targeted advertising into a single, unified workflow. SOCi empowers businesses to maintain brand consistency while enabling local customization, ensuring a strong and relevant presence in every community they serve.

SOCi, Inc. Funding Information
Unknown - Total Funding Raised
$120M - Most recent funding amount
6 - Number of funding rounds
Jan 25, 2022 - Latest funding round
Lead Investors:
JMI Equity
Vertical Venture Partners
Ankona Capital
Grayhawk Capital
Blossom Street Ventures

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