Adershan Dhillion
Raleigh-Durham-Chapel Hill Area,United States
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Adershan Dhillion is a visionary entrepreneur and a leading figure in the branded audio and podcasting industry. He co-founded Pacific Content, a pioneering company renowned for creating compelling and impactful original podcasts for major brands, helping them connect with audiences through authentic storytelling. His expertise lies in content strategy, audio production, and understanding how brands can effectively leverage the power of sound. Under his leadership, Pacific Content grew to become a highly respected agency, eventually leading to its acquisition by Rogers Sports & Media. Adershan is passionate about innovation in media and the art of crafting narratives that resonate deeply with listeners.
Professional Summary
Adershan Dhillion's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
Notable Achievements
Co-founder of Pacific Content
Successfully co-founded and scaled Pacific Content, establishing it as a leader in the branded podcast industry, working with globally recognized brands like Facebook (Meta), Slack, Dell Technologies, and Ford.
Strategic Acquisition by Rogers Sports & Media
Led Pacific Content to a successful acquisition by Rogers Sports & Media in 2019, highlighting the company's significant value and impact in the rapidly growing podcast market.
Thought Leader in Branded Audio
Recognized as an influential voice and thought leader in branded audio content and content marketing strategy, frequently speaking at industry events and sharing insights on effective audio storytelling for brands.
Development of Award-Winning Podcasts
Instrumental in the creation and production of numerous award-winning and critically acclaimed podcasts for various brands, demonstrating excellence in audio production and content strategy.
Pioneering Branded Podcast Strategies
Pioneered innovative strategies for how brands can engage audiences through high-quality, narrative-driven audio content, setting new standards in the field.
Educational Background
Bachelor of Science - BS, Mechanical Engineering
North Carolina State University
MBA, Business
University of North Carolina at Wilmington
Music Theory and Recital, Piano
ABRSM
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Company Overview
Toshiba Global Commerce SolutionsToshiba Global Commerce Solutions (TGCS) is a global market leader in retail store technology and retail's first choice for unified commerce solutions. Formed in 2012 following Toshiba TEC Corporation's acquisition of IBM's Retail Store Solutions business, TGCS empowers retailers to deliver engaging shopping experiences, gain actionable insights, and provide frictionless checkout. Their offerings include innovative point-of-sale (POS) systems, self-service solutions (like self-checkout), mobile applications, and a suite of software and services designed to optimize retail operations and enhance customer engagement across all channels.
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