Adena Hefets

Cofounder , Divvy Homes
San Francisco, California,United States
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Who Is Adena Hefets?

Total Experience14 years
CompanyDivvy Homes
CountryUnited States

Adena Hefets is the co-founder and CEO of Divvy Homes, a pioneering property-technology company dedicated to making homeownership accessible to more American families. With a strong background in finance and venture capital from her time at DFJ, TPG Capital, and Morgan Stanley, Adena identified a critical gap in the housing market for those who could not qualify for a traditional mortgage. She co-founded Divvy in 2017 to create a new path to homeownership through a unique rent-to-own model. As CEO, she has scaled the company to serve thousands of customers, secured over a billion dollars in funding, and established Divvy as a leading innovator in the fintech and real estate sectors.

Adena Hefets LinkedIn pageCompany Website

How Did Adena Hefets's Career Path Shape Their Journey?

Adena Hefets's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:

Divvy Homes - Cofounder (2017 to Present)
DFJ - Venture Capital Investor(2016 to 2017)
Square - Product Manager & Financing Lead, Square Capital(2014 to 2014)
TPG Capital - Private Equity Associate(2011 to 2013)
Bank of America Merrill Lynch - Investment Banking Analyst - Technology, Media and Telecom(2009 to 2011)
Goldman Sachs - Summer Analyst(2007 to 2007)

What Are Adena Hefets's Key Achievements?

Co-Founder & CEO of Divvy Homes

Founded and leads Divvy Homes, a company that has helped thousands of families on their path to owning a home by building savings and credit. Under her leadership, the company has grown into a major player in the proptech industry.

Forbes 30 Under 30 - Finance

Recognized in the 2018 Forbes 30 Under 30 list for her significant impact on the financial and real estate industries by creating an innovative solution to the homeownership crisis.

Secured Major Venture Capital Funding

Successfully led multiple funding rounds for Divvy Homes, raising hundreds of millions in equity from top-tier venture capital firms including Andreessen Horowitz (a16z), Tiger Global Management, and Caffeinated Capital, validating the company's mission and business model.

Goldman Sachs' 100 Most Intriguing Entrepreneurs

Honored by Goldman Sachs as one of the most intriguing entrepreneurs for her visionary leadership and for building a business that addresses a fundamental societal need.

What's Adena Hefets's Educational Background?

Master of Business Administration (M.B.A.)

Stanford University - Year 2014

Bachelors of Science, Policy Analysis and Management

Cornell University - Year 2005

Buying Intent Signals for Adena Hefets

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Notable news
Hiring actively
Corporate Finance
Corporate Finance
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Corporate Finance
Corporate Finance

Company Overview

Divvy Homes
Total employees650
HeadquartersSan Francisco
Founded2017

Divvy Homes is a real estate technology company that provides a unique path to homeownership through a rent-to-own model. Customers choose a home they want to live in, and Divvy purchases it on their behalf. The customer then leases the home from Divvy, with a portion of their monthly payment going towards building equity savings. After a three-year lease term, the customer has the option to use their accumulated savings to buy the home outright or cash out their savings.

Company Website
Divvy Homes Funding Information
Unknown - Total Funding Raised
$765M - Most recent funding amount
8 - Number of funding rounds
25 Oct, 2022 - Latest funding round
Lead Investors:
Tiger Global Management
Andreessen Horowitz
GIC
Caffeinated Capital
Moore Capital Management
SciFi VC

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