Abbie Bregenzer

Art Director, Cox Enterprises
Atlanta, Georgia,United States
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Who Is Abbie Bregenzer?

Total Experience13 years
CompanyCox Enterprises
CountryUnited States

Abbie Bregenzer is a highly experienced and results-oriented product marketing leader with over 14 years in the B2B technology sector. Currently serving as Senior Director, Product Marketing at Elastic, she is responsible for driving go-to-market strategies for Elastic's solutions, particularly focusing on observability, security, and search. Abbie has a strong track record of translating complex technical capabilities into compelling value propositions that resonate with diverse audiences, from technical practitioners to executive decision-makers. Her expertise includes GTM strategy, product positioning, messaging, sales enablement, and competitive analysis. Before Elastic, she held significant product marketing roles at prominent tech companies like Splunk, Threat Stack (acquired by F5), and Acquia, consistently contributing to market growth and product success in areas like cybersecurity, DevOps, and cloud platforms.

How Did Abbie Bregenzer's Career Path Shape Their Journey?

Abbie Bregenzer's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:

Cox Enterprises - Art Director(2021 to Present)
Delta Air Lines - Art Direction and Design, Global Sales(2018 to 2021)
The Home Depot - Manager, Story Lab(2015 to 2018)
Time Inc. - Graphic Designer, Marketing(2013 to 2015)
Hearst - Intern, Creative Services(2012 to 2012)
Downtown Magazine NYC, Inc - Intern, Creative Services(2012 to 2012)

What Are Abbie Bregenzer's Key Achievements?

GTM Strategy Leadership at Elastic

Successfully leads and executes go-to-market strategies for key Elastic solutions, enhancing market presence and driving adoption in competitive observability and security markets.

Product Marketing Excellence at Splunk

Played a pivotal role in defining and articulating the value of Splunk's security solutions, contributing to significant growth and market leadership in the SIEM and security analytics space.

Scaled Product Marketing at Threat Stack

Built and scaled the product marketing function at Threat Stack, significantly improving product positioning and sales enablement, which contributed to its successful acquisition by F5.

Foundational Marketing at Acquia

Contributed to developing and executing marketing strategies that helped establish Acquia's position as a leader in the digital experience platform market, focusing on Drupal-based solutions.

What's Abbie Bregenzer's Educational Background?

Bachelor of Fine Arts (BFA), Major in Graphic Design, Minor in Photography

Monmouth University - Year 2009

Degree Program

Hunterdon Central Regional Highschool - Year 2005

Master of Business Administration - MBA, Business Administration and Management, Digital Marketing

Montclair State University - Year 2020

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Notable news
Hiring actively
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Company Overview

Cox Enterprises
Total employees50000
HeadquartersAtlanta, Georgia
Founded1898

Cox Enterprises is a privately held global company headquartered in Atlanta, Georgia, with approximately 50,000 employees and $20 billion in revenue. As a leader in the communications, automotive, and media industries, Cox Enterprises includes major divisions like Cox Communications (cable television distribution, telephone, high-speed Internet access, and other advanced broadband services) and Cox Automotive (vehicle auctions, digital marketing, software, and e-commerce solutions for dealers and consumers). The company is known for its commitment to sustainability, community involvement, and its strong family-owned heritage, guiding its operations and investments for future growth.

Cox Enterprises Funding Information
Unknown - Total Funding Raised
not applicable - Most recent funding amount
not applicable - Number of funding rounds
not applicable - Latest funding round
Lead Investors:
Primarily family-owned (Cox family)

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