Alexander Atzberger

Chief Executive Officer, Optimizely
New York, New York,United States
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Who Is Alexander Atzberger?

Total Experience38 years
CompanyOptimizely
CountryUnited States

Alexander Atzberger is a distinguished leader in the enterprise software and digital experience industry, currently serving as the Chief Executive Officer of Optimizely. With a strong background in driving cloud transformation and enhancing customer experience, he is responsible for guiding Optimizely's strategy and global operations. Before joining Optimizely in 2019, Alex held several high-impact presidential roles at SAP, including leading the Customer Experience (CX) division, SAP Ariba, and SAP S/4HANA Cloud. His tenure at SAP was marked by significant growth in the company's cloud business. He began his career at McKinsey & Company, advising top technology clients on strategy and operations. Alex holds a PhD in Law from the University of Salzburg and an MBA from Harvard Business School, blending deep analytical rigor with proven business acumen.

How Did Alexander Atzberger's Career Path Shape Their Journey?

Alexander Atzberger's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:

Optimizely - Chief Executive Officer(2021 to Present)
ORO - Board Member(2021 to Present)
The Wonderbon Chocolate Co. - Co-Founder(2020 to Present)
Episerver - Chief Executive Officer(2019 to 2021)
SAP Customer Experience - President, SAP Customer Experience(2018 to 2019)
World Economic Forum - Young Global Leader at World Economic Forum(2013 to 2018)
SAP Ariba - President(2015 to 2018)
SAP - Chief of Staff, Office of CEO(2013 to 2015)
McKinsey - Associate(2001 to 2003)
e-Steel - Product Strategy Manager(1999 to 2001)

What Are Alexander Atzberger's Key Achievements?

CEO Leadership at Optimizely

As CEO since 2019, he has successfully positioned Optimizely as a leading Digital Experience Platform (DXP) by integrating key acquisitions (like Episerver), expanding the product suite, and driving significant market growth and recognition.

Driving SAP's Cloud Transformation

During his time as President of various divisions at SAP, he was a pivotal figure in advancing the company's transition to the cloud, particularly through his leadership of the SAP S/4HANA Cloud and SAP Ariba business units, which represent massive B2B networks and ERP solutions.

Forbes Technology Council Member

Recognized as an industry expert, he is an official member of the Forbes Technology Council, where he contributes thought leadership articles on digital experimentation, customer-centricity, and the future of business technology.

Global Business Strategy at McKinsey

Early in his career at McKinsey & Company, he developed foundational expertise in advising premier global technology companies on critical strategy, go-to-market, and operational challenges, setting the stage for his future executive roles.

What's Alexander Atzberger's Educational Background?

MBA

Harvard Business School - Year 2003

BS, Finance

NYU Stern School of Business - Year 1997

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Notable news
Hiring actively
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Company Overview

Optimizely
Total employees1585
HeadquartersNew York
Founded2010

Optimizely is a leading Digital Experience Platform (DXP) that empowers businesses to unlock their digital potential. It provides a comprehensive suite of tools for content management, marketing, and commerce, enabling teams to create, test, and personalize digital experiences across all channels. Its core offerings include A/B testing, multivariate testing, feature flagging, and AI-powered personalization, helping companies to optimize user journeys and drive better business outcomes.

Optimizely Funding Information
Unknown - Total Funding Raised
$50M - Most recent funding amount
5 - Number of funding rounds
Jun 9, 2019 - Latest funding round
Lead Investors:
Andreessen Horowitz
Benchmark
Index Ventures
Insight Partners
Goldman Sachs Investment Partners

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