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Aakriti Rawal
Delhi,India
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Find Aakriti Rawal's PhoneWho Is Aakriti Rawal?
Aakriti Rawal is a prominent Indian fashion and lifestyle influencer, content creator, and entrepreneur. She is best known as the co-founder of 'House of Misu,' a popular luxury fashion and lifestyle blog and brand, which she established with Mitali Sagar. Aakriti has carved a niche for herself in the digital space through her keen sense of style, engaging content, and collaborations with numerous high-end national and international brands. Her work often involves fashion styling, trend forecasting, travel vlogging, beauty reviews, and sharing lifestyle tips, making her a significant voice in India's influencer marketing landscape. She is recognized for her entrepreneurial spirit in building House of Misu from a passion project into a successful digital media entity and a recognized brand in the luxury segment.
How Did Aakriti Rawal's Career Path Shape Their Journey?
Aakriti Rawal's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
What Are Aakriti Rawal's Key Achievements?
Co-founder of House of Misu
Successfully co-founded and scaled House of Misu, a leading luxury fashion and lifestyle blog and brand in India, establishing a significant digital presence and influence since its inception around 2012.
Pioneering Fashion & Lifestyle Influencer
Recognized as one of India's early and prominent fashion and lifestyle influencers, shaping trends and collaborating with numerous national and international luxury brands like Dior, Estée Lauder, and L'Oréal.
Successful Digital Entrepreneur
Demonstrated strong entrepreneurial acumen by building a sustainable and profitable digital media business, leveraging content creation, brand partnerships, and influencer marketing strategies.
Featured in Major Publications
Her work and insights have been featured in various prestigious fashion and lifestyle publications, including Vogue India, Harper's Bazaar India, and Cosmopolitan, solidifying her status as a key opinion leader.
Speaker and Panelist
Invited to speak at various industry events and panels on topics related to influencer marketing, fashion, and digital entrepreneurship.
What's Aakriti Rawal's Educational Background?
Master's degree, MSc Strategic Marketing
Imperial College Business School - Year 2018
Bachelor's degree, BSc Economics and Management
King's College London - Year 2015
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Company Overview
House of ChikankariHouse of Chikankari is an Indian D2C (Direct-to-Consumer) brand specializing in authentic Chikankari apparel. Co-founded by mother-daughter duo Poonam Rawal and Aakriti Rawal, the company aims to revive and promote the traditional craft of Chikankari embroidery from Lucknow, offering a range of contemporary and traditional clothing for women. The brand emphasizes quality craftsmanship, ethical artisan partnerships, and making this heritage art form accessible to a wider modern audience through its online platform and offline presence.
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