Products
By Team
Sales
Multithread effectively and personalize outreach to convert deals faster
Social Media Marketing
Elevate social presence and drive business growth from social media
RevOps
Identify and prioritize high-intent leads, and improve sales effectiveness
Events & Field Marketing
Find and connect with ICP attendees, and improve event outcomes
Resources
.png)
.png)
pubmatic
Overview
PubMatic is a prominent, independent technology company operating within the AdTech industry. As a sell-side platform (SSP), PubMatic empowers digital publishers to manage and monetize their advertising inventory effectively. Their core business focus revolves around providing infrastructure and tools for programmatic advertising, including real-time bidding, header bidding solutions, private marketplaces (PMPs), and advanced data analytics. PubMatic distinguishes itself by offering a transparent and independent alternative to the larger, often consolidated advertising technology landscape, positioning itself as a key partner for publishers seeking control and optimization of their revenue streams in an increasingly complex digital ecosystem. They cater to both web and mobile advertising formats, ensuring publishers can effectively monetize across multiple channels.
pubmatic's headcount breakdown by department
| Department | HeadCount |
|---|
With a headcount of 1263 employees, PubMatic exhibits a workforce structure indicative of a technology-driven and sales-oriented organization. The absence of specific departmental breakdowns necessitates inference, but based on their role as a leading SSP, a substantial portion of the workforce is likely concentrated in engineering and product development. This is essential for maintaining and enhancing their core platform and staying ahead in the rapidly evolving AdTech landscape. Data science and analytics teams are also critical, driving innovation in ad optimization and reporting capabilities. A significant presence in sales and marketing is crucial for acquiring and retaining publisher clients and expanding their market reach. Customer success and account management teams are indispensable for providing ongoing support and ensuring client satisfaction, fostering long-term partnerships. Given the scale of real-time bidding transactions processed by PubMatic, a sizable operations team is also highly probable, responsible for managing the infrastructure and ensuring the platform's reliability and scalability. The workforce composition suggests a strategic emphasis on continuous technological innovation coupled with robust sales and client relationship management to maintain a competitive edge in the dynamic programmatic advertising market.
pubmatic's employees by locations
No employee data available
PubMatic's global workforce distribution appears to be strategically aligned with its international business operations within the AdTech sector. While precise country-specific employee counts are unavailable, the presence of a dedicated LinkedIn page (in.linkedin.com/company/pubmatic) strongly indicates a significant presence in India. Given its origins and market position, North America, specifically the United States, likely houses a substantial portion of its workforce, particularly in leadership, sales, and product development roles. Furthermore, a presence in Europe is probable, facilitating relationships with European publishers and demand partners. The inferred global distribution suggests a deliberate strategy to leverage diverse talent pools and provide localized support to clients across different regions and time zones. The concentration in India potentially reflects a cost-effective strategy to access a skilled engineering and operations workforce. Overall, PubMatic's geographically dispersed workforce mirrors its commitment to serving a global publisher base and participating actively in the international programmatic advertising market.
Want to stay ahead of pubmatic's org changes?
Get alerts when hiring spikes or teams shift focus
Track changes vs. competitors
Spot warm GTM signals early