Products
By Team
Sales
Multithread effectively and personalize outreach to convert deals faster
Social Media Marketing
Elevate social presence and drive business growth from social media
RevOps
Identify and prioritize high-intent leads, and improve sales effectiveness
Events & Field Marketing
Find and connect with ICP attendees, and improve event outcomes
Resources
.png)
.png)
olo
Overview
Olo is a leading Software-as-a-Service (SaaS) provider specializing in digital ordering and delivery solutions for the restaurant industry. They empower restaurant chains, from national enterprises to regional operators, with a comprehensive platform that streamlines online ordering, manages delivery logistics, and fosters guest engagement. Operating in the competitive restaurant technology sector, Olo distinguishes itself through its robust platform integration capabilities, allowing restaurants to optimize operations, enhance customer experiences, and drive revenue growth in the increasingly digital-first dining landscape. Their focus is on providing a single, unified platform that integrates with various point-of-sale (POS) systems and third-party delivery services, solidifying their position as a key enabler for restaurants seeking to thrive in the modern digital marketplace.
olo's headcount breakdown by department
| Department | HeadCount |
|---|---|
Administrative | 4 |
Consulting | 10 |
Service | 60 |
Design | 1 |
Education | 1 |
Olo's departmental structure demonstrates a clear alignment with a technology-centric, SaaS business model operating within the restaurant industry. The 'Technical' department, constituting the largest segment of the workforce, signifies a strong emphasis on continuous platform development, maintenance, and innovation. A substantial 'Customer Service' division indicates a commitment to providing robust support to restaurant clients, which is crucial for platform adoption, retention, and fostering long-term partnerships. The presence of dedicated 'Sales' and 'Marketing' teams reflects the ongoing effort to acquire new restaurant clients in a competitive market. The 'Product' and 'Project Management' departments underscore the company's focus on creating new features and functionalities and ensuring successful platform implementation for clients. The larger 'Other' department necessitates further analysis but likely includes specialized roles related to platform integration, data management, and potentially partnerships crucial to Olo's ecosystem. The comparatively smaller sizes of 'Administrative,' 'General Management,' 'Finance,' and 'HR' roles indicate an efficient organizational structure that prioritizes resource allocation towards core technology and customer-facing functions. This streamlined approach enables Olo to effectively support the digital transformation efforts of its restaurant partners.
olo's employees by locations
Employee Count by Country
Total: 547 employees
Olo's workforce distribution exhibits a strong concentration in the United States, which aligns with its historical roots and the significant presence within the U.S. restaurant market. The company's strategy appears to be centered around dominating the domestic market, which is evident from the substantial employee count in the United States. The presence of a small yet diverse international workforce across countries like Canada, Mexico, the United Kingdom, Belgium, Ecuador, Israel, Costa Rica and India, suggests a strategy of cautious international expansion, likely focused on key markets or supporting strategic partnerships with global restaurant chains. The single employees in geographically diverse locations may represent remote workers with specialized skill sets contributing to core business functions. While not a globally distributed company, Olo’s platform serves restaurant brands with locations in a wider geographical area, indicating the ability to centrally manage its operations and deliver services across regions. The relatively small international presence indicates that Olo's strategy is not focused on wide-scale global market penetration but rather on opportunistic growth and targeted expansion where strategic advantages exist. Overall, Olo's geographic workforce strategy prioritizes establishing a strong and defensible position within the U.S. market, while selectively pursuing international opportunities and exploring remote employment possibilities to augment its capabilities.
Want to stay ahead of olo's org changes?
Get alerts when hiring spikes or teams shift focus
Track changes vs. competitors
Spot warm GTM signals early