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choco

Overview

Total employees397
Departments20
Locations19

Choco is a Berlin-based technology company revolutionizing the food service industry with its digital platform that connects restaurants and suppliers. By digitizing and streamlining the ordering process, Choco aims to optimize supply chain efficiency, reduce food waste, and improve communication between chefs and suppliers. As a leading player in the burgeoning food-tech space, Choco provides a modern, efficient alternative to traditional ordering methods, strengthening its position as a key enabler of digital transformation for restaurants and suppliers globally.

choco's headcount breakdown by department

DepartmentHeadCount
Administrative
2
Consulting
0
Service
9
Design
3
Education
0

Choco's department distribution showcases a strong technological core supplemented by robust sales and operational capabilities. The significant size of the Technical (58) and Sales (48) departments reflects a dual focus on continuous platform development and aggressive market penetration. The presence of substantial Product (11) and Research (6) teams underlines Choco's commitment to innovation and staying ahead of industry trends. The Customer Service (9), Operations (8), and General Management (7) departments provide essential support for customer success and efficient business operations. The relatively large 'Other' department (37) likely represents specialized support teams or potential regional market teams. The Finance (13) and HR (10) teams provide necessary infrastructure. The leaner Marketing (5) and Design (3) teams could indicate a focus on organic growth or strategic outsourcing. Overall, this structure is indicative of a technology-driven company with a clear focus on acquiring and retaining users while continually enhancing its platform's capabilities.

choco's employees by locations

Employee Count by Country

Total: 225 employees

109
Germany
48.4%
30
France
13.3%
28
United States
12.4%
23
Spain
10.2%
16
United Kingdom
7.1%
4
United Arab Emirates
1.8%
2
Netherlands
0.9%
2
Philippines
0.9%
2
Belgium
0.9%
1
Pakistan
0.4%

Choco exhibits a geographically diversified workforce with a clear concentration in Europe, particularly within Germany (109), France (30), and Spain (23), suggesting a deliberate initial market strategy focused on establishing a strong presence within the European food service industry. The sizable team in the United States (28) signals a strategic expansion into the North American market, a key region for restaurant and supplier growth. The presence of employees in the United Kingdom (16), United Arab Emirates (4) and other countries indicates ongoing efforts to establish a global footprint. The scattered presence across various nations highlights Choco's ambition to cater to restaurants and suppliers on an international scale, adapting its platform to diverse market needs and potentially providing localized customer support. This blend of a core European base, expanding North American presence, and global satellite operations is strategically aligned with Choco's vision of becoming a dominant force in the global restaurant supply chain technology sector.

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choco Headcount by Region & Department | Highperform AI