Multithread effectively and personalize outreach to convert deals faster
Elevate social presence and drive business growth from social media
Identify and prioritize high-intent leads, and improve sales effectiveness
Find and connect with ICP attendees, and improve event outcomes
Back Market is a leading online marketplace specializing in refurbished electronics and appliances. Operating within the rapidly growing circular economy, they connect consumers with certified professional refurbishers, providing a sustainable and cost-effective alternative to purchasing new devices. They hold a strong market position as a trusted platform for quality-assured refurbished goods, differentiating themselves through rigorous vetting processes, warranties, and a focus on building consumer trust in the pre-owned electronics market. Back Market directly addresses concerns about e-waste and promotes responsible consumption by extending the lifespan of electronic devices, contributing to a more sustainable future.
Department | HeadCount |
---|---|
Administrative | 7 |
Consulting | 7 |
Service | 23 |
Design | 9 |
Education | 1 |
Back Market's department structure reveals a tech-centric organization operating a two-sided marketplace. The dominance of the 'Technical' department (219 employees) underscores the importance of maintaining a robust platform, ensuring quality control of refurbished products through standardized testing and grading, and developing user-friendly interfaces. The significant 'Other Department' category (148 employees) likely encompasses specialized functions such as data science, fraud detection, or logistics, essential for marketplace operations. 'Marketing' and 'Product' (49 employees each) have equal emphasis reflecting the need to attract both buyers and sellers while continuously improving the user experience and product offerings. The 'Sales' department (32 employees) likely focuses on acquiring and managing relationships with refurbishers, indicating a B2B sales function. 'HR' (31 employees) reflects the challenges of scaling a fast-growing tech company. The relatively smaller 'Customer Service' (23 employees) suggests efficient operations, possibly leveraging automation and a strong knowledge base to minimize direct customer interactions, focusing on critical issue resolution and seller support. Overall, the workforce distribution aligns with a balanced approach, prioritizing technology and product development while supporting growth through targeted marketing and strategic partnerships on the seller side.
Total: 684 employees
Back Market exhibits a geographically hybrid workforce strategy, primarily concentrated in France (489 employees) reflecting its origins and headquarters. However, its expansion into key markets like the United States (52 employees) and Spain (54 employees) indicates a deliberate effort to establish a strong presence in significant consumer electronics markets. The presence of a substantial workforce in the United Kingdom (21 employees) and Germany (30 employees) further reinforces its European focus. The smaller teams in Japan (15 employees) signal a strategic move into the Asian market. The remaining employees, distributed across numerous countries with smaller numbers, likely support localized marketing efforts, international seller acquisition, or remote engineering and customer support functions. This approach allows Back Market to cater to regional consumer preferences and regulatory requirements while maintaining a centralized core for technology and product development. The lean presence in many countries suggests a data-driven, scalable expansion strategy, utilizing remote teams and partnerships to test new markets before committing to larger investments in physical infrastructure and local headcount, balancing global reach with operational efficiency and a focus on key strategic regions.
Get alerts when hiring spikes or teams shift focus
Track changes vs. competitors
Spot warm GTM signals early