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aurora solar

Overview

Total employees358
Departments20
Locations13

Aurora Solar is a leading provider of cloud-based software solutions for solar professionals, streamlining the design, engineering, and sales processes for residential and commercial solar projects. Operating within the rapidly growing renewable energy sector, Aurora Solar's SaaS platform enables solar installers to optimize system designs, generate accurate performance simulations, automate sales proposals, and ultimately accelerate the adoption of solar energy. By providing a comprehensive suite of tools for solar project lifecycle management, Aurora Solar holds a prominent position as a key technology partner in the solar industry, serving as a critical enabler for solar businesses striving for efficiency and scalability.

aurora solar's headcount breakdown by department

DepartmentHeadCount
Administrative
1
Consulting
3
Service
21
Design
7
Education
1
Finance
12
Management
7
Hr
8
Legal
3
Marketing
24
Medical
0
Operations
9
Department
42
Product
23
Management
6
Estate
0
Research
10
Sales
47
Technical
109
Trades
0

Aurora Solar's department distribution reveals a clear strategic emphasis on technology development, sales effectiveness, and robust customer support, characteristic of a successful SaaS company operating in a complex technical domain. The substantial 'Technical' department, comprising 109 employees, confirms the company's commitment to maintaining a cutting-edge software platform, developing new features, and ensuring the platform's reliability and scalability. The second-largest department, 'Sales,' with 47 employees, reflects the company's focus on aggressive market penetration and customer acquisition in the competitive solar software landscape. A significant investment in 'Marketing' (24 employees) indicates a strong emphasis on brand awareness, lead generation, and customer engagement. Furthermore, the 'Product' (23 employees) and 'Customer Service' (21 employees) teams showcase the importance Aurora Solar places on refining its product offerings and ensuring customer satisfaction, crucial for long-term success in a subscription-based business model. Smaller teams in 'Research' (10), 'Design' (7), and project management underscore continuous innovation and streamlined project delivery. The relatively lean support functions, such as 'Finance' (12), 'HR' (8), 'Legal' (3), and 'General Management' (7), suggest an efficient operational model. The presence of a larger 'Other Department' (42) likely comprises specialized roles tied to software engineering, geographic information system (GIS) mapping, or regulatory compliance specific to the solar industry. Overall, Aurora Solar's departmental structure illustrates a tech-heavy, sales-driven organization with a balanced approach to product development, customer support, and operational efficiency, aligning perfectly with its SaaS business model and the demands of the dynamic solar energy market.

aurora solar's employees by locations

Employee Count by Country

Total: 333 employees

273
United States
82.0%
35
Canada
10.5%
10
Germany
3.0%
3
Philippines
0.9%
3
Mexico
0.9%
2
Lithuania
0.6%
1
India
0.3%
1
United Kingdom
0.3%
1
Egypt
0.3%
1
Uganda
0.3%

Aurora Solar's global workforce distribution demonstrates a strong regional concentration in North America, specifically the United States (273 employees) and Canada (35 employees), which constitute the vast majority of the company's 358 employees. This North America-centric approach aligns with the region's status as a major solar market with significant growth potential, allowing Aurora Solar to effectively serve its core customer base and maintain a strong market presence. The presence of employees in Germany (10) indicates a strategic foothold in the European solar market, while smaller teams in other European countries like the United Kingdom, Romania, Lithuania, and Ukraine, along with representation in India, the Philippines, Brazil, and Mexico, likely support strategic initiatives, including international sales, localized customer support, access to specialized technical talent, or expansion into emerging solar markets. These smaller teams could also be remote workers taking advantage of the company's flexible work policies. The minimal representation in other regions suggests that Aurora Solar's primary focus remains on the North American market, with selective expansion into key international markets based on strategic opportunities and available resources. This geographically concentrated strategy allows Aurora Solar to leverage its existing infrastructure, expertise, and market knowledge in North America while selectively pursuing international growth opportunities in a controlled and measured manner.

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aurora solar Headcount by Region & Department | Highperform AI