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asana

Overview

Total employees3934
Departments20
Locations56

Asana, Inc. is a leading SaaS-based work management platform that empowers teams to orchestrate their work, from daily tasks to strategic initiatives. Focusing on enhancing collaboration, productivity, and clarity, Asana provides solutions for project planning, task management, workflow automation, and goal alignment. Competing in the crowded project management software space, Asana differentiates itself through its intuitive interface, robust features, and focus on connecting individual tasks to overarching company objectives, solidifying its position as a key player for businesses of all sizes seeking to improve operational efficiency and drive results.

asana's headcount breakdown by department

DepartmentHeadCount
Administrative
27
Consulting
32
Service
90
Design
38
Education
13
Finance
55
Management
26
Hr
63
Legal
22
Marketing
105
Medical
0
Operations
53
Department
379
Product
130
Management
27
Estate
0
Research
44
Sales
254
Technical
569
Trades
8

Asana's departmental structure reflects a balanced approach, with a notable emphasis on technology and sales, which aligns directly with its SaaS business model. The substantial 'Technical' department, housing 569 employees, is indicative of a significant investment in product development, engineering, and platform maintenance crucial for a scalable software solution. The robust 'Sales' department, with 254 employees, underscores the company's commitment to acquiring new customers and expanding its market share in a competitive landscape. The considerable 'Product' team, consisting of 130 professionals, signifies a dedication to continuous innovation and user experience enhancements. While 'Marketing' (105) has a strong presence supporting brand awareness and lead generation, the supporting departments like 'Customer Service' (90), 'HR' (63), and 'Finance' (55) showcase a commitment to operational excellence and employee well-being. The presence of a notable 'Other Department' category (379), suggests a mix of specialized roles and teams that support the core functions, contributing to the overall operational effectiveness of the company. This comprehensive distribution highlights Asana's strategic focus on technological superiority, sales growth, and a well-rounded operational framework.

asana's employees by locations

Employee Count by Country

Total: 1,933 employees

1339
United States
69.3%
131
Ireland
6.8%
72
Canada
3.7%
48
Australia
2.5%
43
United Kingdom
2.2%
37
Poland
1.9%
35
Germany
1.8%
32
Japan
1.7%
27
India
1.4%
21
France
1.1%

Asana's global workforce distribution demonstrates a strategy that balances a strong domestic presence with a growing international footprint. While the United States serves as the primary operational hub, housing 1339 employees, Asana has strategically expanded into key international markets. Ireland (131 employees) likely serves as a European hub, benefiting from favorable business regulations and access to talent. Significant employee counts in Canada (72), Australia (48), the United Kingdom (43), and Germany (35) indicate a focus on mature, English-speaking markets and Western Europe. The presence of employees in India (27), Japan (32), and Singapore (17) signifies an investment in the Asia-Pacific region, supporting international sales and potential future growth in these dynamic markets. The scattered presence of employees in numerous other countries across Europe, Africa, and South America suggests a flexible approach to talent acquisition and market entry, focusing on localized support and leveraging global talent pools. This geographic diversification supports Asana's ability to cater to a worldwide customer base while maintaining a strong foundation in its domestic market.

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asana Headcount by Region & Department | Highperform AI