Loomly vs Sprout Social
How do Loomly and Sprout Social stack up against each other? And what features does the Highperformr provide?
Overview
Loomly and Sprout Social: What They Offer
Loomly and Sprout Social are both significant players in the field of social media management platforms, each addressing distinct user requirements.
Loomly distinguishes itself through its user-friendly interface, making it particularly suitable for individuals and small to medium-sized businesses. Its emphasis on simplicity enables effortless content creation, scheduling, and publishing across various social media channels. Loomly's intuitive design fosters smooth collaboration among team members, facilitating efficient content management workflows.
In contrast, Sprout Social caters to larger enterprises by providing advanced features such as robust analytics, social listening, and collaboration tools. This empowers businesses to effectively analyze, engage, and optimize their social media presence. Ultimately, the decision between Buffer and Sprout Social hinges on the user's priorities, whether it be ease of use or comprehensive functionality suited for larger organizations.
What is Highperformr?
Highperformr.ai makes it easy to write, share, and engage as a team on LinkedIn and X (Twitter). Highperformr.ai helps businesses amplify their social media presence and drive growth. Highperformr.ai provides easy-to-use tools for social media publishing, team collaboration, employee advocacy, and social media analytics.
Let’s compare features, pricing, reviews, advantages, and disadvantages of Buffer vs. Sprout Social, and assess why Highperformr stands out as a superior option.
So what are these?
What is Loomly?
Loomly is a social media management platform designed to help individuals, businesses, and marketing teams streamline their social media tasks with calendars, scheduling, analytics, collaboration, and monitoring. Simplify account management and enhance team coordination.
What is Sprout Social?
Sprout Social excels as an all-encompassing platform for managing and optimizing social media presence. It enables businesses to seamlessly schedule, publish, and analyze their content. Additionally, its strong suite of social listening and collaboration tools aids in effectively overseeing and enhancing social media engagement.
Highperformr vs. Loomly vs. Sprout Social
Here are the list of features that Loomly, Sprout Social, and Highperformr offer – and you'll see why Highperformr is easily the best of the lot.
Unlimited
Unlimited
Unlimited Posts
Not able to create Thread posts
Manage 1 X account. Multiple social accounts coming soon
50 social accounts & 30 users
Unlimited social profiles
Advanced Analytics:
- Follower Trend
- AI coach insights
- Recent post insights
- Top engagement posts
- Media engagement
- Account engagement
- Post consistency tracker
- Follower Gain v/s loss tracker
- Engagement trends
- Top Posts & Replies
- Post analytics Dashboard
- Link shortner analytics
- Advanced analytics
- Export reports
- Schedule reports
- Cross network profile, post, tag
- X Trends & keywords
- Twitter paid performance
- Competitor performance
- Unlimited AI post suggestions
- Auto-generated tweet templates
- Dedicated AI coaching page to get more personalised posts generated
No AI Capabilities
- Able to change the tone
- Able to generate 3 options for a post
- Able to generate AI post only above 10 characters
Allows creation for clipboard posting
Able to generate
Able to generate
Coming soon
- Zapier
- Microsoft Teams
- Slack
- Bitly
- Canva
- Dropbox
- Google drive
- Tableau
- Zendesk
- Slack
- Unlimited Drafts
- AI generated tweets
- Unlimited Tweet Threads
- Delete, edit the draft
- Create a duplicate post
- Customised Drafts
- Create a duplicate draft
- Preview how a post displays before publishing
- Add draft to activity
- Auto Repost
- Delay thread
- Autopilot for post ideas
- Cross-publishing - coming soon
- Post ideas
- Assigning cases
- Export logs
- Mention(@) while creating a post
- Individual user
- Teams coming soon
- Approval Overflow
- Custom roles and workflows
- Feedback on drafts
- Assign posts to team members
- Export content calendar for stakeholders
- Team conversation on a post
- Set user permissions
- Simple approval process
LinkedIn coming soon.
- Tik Tok
- Google business profile
- Pintrest
- Snapchat
- YouTube
- TikTok
Reviews of Loomly
Pros
- User-Friendly Interface: Loomly offers an intuitive interface, catering to both novices and seasoned users alike, ensuring easy navigation.
- Content Calendar: Its content calendar feature aids users in visualizing and efficiently planning their social media posts.
- Post Ideas: Loomly provides suggestions for post ideas, fostering creativity and engagement with the audience.
- Streamlined Scheduling: The drag-and-drop calendar simplifies post scheduling across various platforms, enhancing efficiency.
- Collaboration Features: Shared calendars and approval workflows promote seamless teamwork among users, facilitating effective collaboration.
Cons
- Basic Analytics: Although Loomly offers analytics, some users may find them lacking in depth compared to competitors.
- Mobile App Issues: Some users have noted that their mobile app experience falls short of expectations due to certain limitations.
- Limited Integrations: Loomly provides fewer third-party integrations compared to platforms like Sendible.
- Pricing: While Loomly offers a free plan, its advanced plans might be costly for some users, potentially posing a budgetary challenge.
Reviews of Sprout Social
Pros
- Intuitive User Interface: Sprout Social stands out with its intuitive interface, enabling seamless platform navigation and allowing users to focus on content creation and engagement effortlessly.
- Advanced Analytics Tools: Sprout Social offers advanced analytics tools, providing businesses with detailed insights into their social media performance through comprehensive reports and data visualization.
- Unified Inbox: Simplifying communication, Sprout Social's unified inbox consolidates messages from various platforms, streamlining interactions and ensuring prompt responses to customer inquiries.
- Multi-Platform Management: Sprout Social facilitates posting across multiple social media platforms simultaneously, streamlining content distribution. Users can customize posts for each platform and conveniently view all scheduled content and drafts.
Cons
- Higher Cost: Compared to Hootsuite, Sprout Social typically comes with a higher price tag. While its features are justified for many businesses, smaller enterprises might find it less budget-friendly.
- Learning Curve for New Users: Sprout Social's extensive feature set may present a steeper learning curve for newcomers. However, the time invested in learning is often rewarded with a comprehensive suite of tools.
- Instagram Limitations: Users have raised concerns about the functionality of Instagram stories within Sprout Social. Many desire the ability to publish Instagram stories directly from the platform.
- Twitter Account Tagging: Users have also highlighted the inability to tag other accounts directly within Sprout Social when composing Twitter posts as an area for improvement.
Loomly vs. Sprout Social: Scheduling and Publishing Capabilities Comparison
Loomly and Sprout Social are both prominent contenders in the realm of social media management, but they differ in their scheduling and publishing capabilities. Loomly is tailored to cater to the needs of individuals and small businesses, while Sprout Social targets larger enterprises with more advanced features.
Loomly offers essential social media management features, including scheduling and analytics, with a focus on simplicity and ease of use. While its capabilities may not be as extensive as Sprout Social's, Loomly provides users with streamlined workflows and efficient scheduling options, making it an attractive option for those prioritizing simplicity.
On the other hand, Sprout Social's scheduling capabilities are robust and comprehensive, allowing for seamless content planning and publishing. The platform's ViralPost feature analyzes audience engagement patterns to optimize post scheduling, ensuring maximum impact and reach for each post.
In short, Loomly is great for simple scheduling for small businesses, while Sprout Social is preferred by larger enterprises for its advanced features in scheduling and publishing.
Loomly vs. Sprout Social: Analytics Capability Comparison
Loomly and Sprout Social both offer analytics capabilities, but they differ in their focus and depth. Loomly provides straightforward analytics suitable for smaller businesses, while Sprout Social offers comprehensive analytics tailored for larger enterprises.
Loomly's analytics cover basic engagement metrics like likes, shares, comments, and retweets, offering insights into post-performance and audience engagement. On the other hand, Sprout Social provides detailed demographic data, sentiment analysis, and advanced reporting features, catering to businesses requiring more comprehensive insights.
Sprout Social's analytics also include customizable reports, trend analysis, and performance tracking across various social media platforms. With presentation-ready reports, it simplifies conveying key performance indicators to stakeholders, making it an ideal choice for businesses seeking in-depth analytics solutions.
Loomly vs. Sprout Social: Social Media Collaboration Capability Comparison
Loomly and Sprout Social diverge in their social media collaboration capabilities. While Loomly offers some collaboration features, it primarily focuses on individual scheduling and lacks extensive team collaboration tools.
On the other hand, Sprout Social provides robust collaboration tools such as task assignment and approval workflows, catering to larger teams. Its platform facilitates seamless teamwork in planning and executing social media strategies.
Loomly vs. Sprout Social: Inbox/Listening Capability Comparison
Loomly and Sprout Social offer differing capabilities when it comes to inbox and listening features:
Loomly provides basic inbox and listening features, allowing users to monitor and respond to messages and comments across various social media platforms. However, its functionalities in this area are more limited compared to Sprout Social.
In contrast, Sprout Social offers advanced inbox and listening capabilities, including powerful social listening tools that enable users to track brand mentions, monitor industry trends, and engage with their audience effectively. Its unified inbox consolidates messages from different platforms, streamlining communication and ensuring prompt responses to customer inquiries. Overall, Sprout Social's robust inbox and listening features make it a preferred choice for businesses looking to enhance their social media engagement and monitoring efforts.
Pricing Comparison: Loomly vs. Sprout Social
Loomly and Sprout Social offer different pricing plans tailored to various user needs, from individuals to large enterprises.
Loomly:
Loomly's pricing plans are as follows:
- Basic: Priced at $42 per month, the Basic plan is perfect for solo users or small teams, offering 2 users and 10 social accounts. It includes fundamental features to kickstart your social media journey.
- Standard: Priced at $80 per month, the Standard plan is designed for growing businesses and agencies, accommodating 6 users and 20 social accounts. In addition to all Essential features, you gain access to Advanced Analytics, Content Export, and seamless integrations with Slack & Teams.
- Advanced: Starting at $175 per month, the Advanced plan is tailored for established teams, providing 14 users and 35 social accounts. It includes all Standard features plus valuable additions like Custom Roles, Custom Workflow, Scheduled Reports, and more.
- Premium: Starting at $369 per month, the Premium plan is the ultimate choice for large enterprises and ambitious brands. With 30 users and 50 social accounts, it offers all Advanced features, along with the exclusive option for Custom Branding to enhance your brand identity.
Sprout Social:
Sprout Social's pricing plans are as follows:
- Standard: Priced at $249 per month for 1 user (billed annually), the Standard plan provides a solid foundation for social media management. Additional users can be added for an extra $199 per month each.
- Professional: At $399 per month for 1 user (billed annually), the Professional plan offers advanced features for social media management. Additional users can be included for an extra $299 per month each.
- Advanced: Geared towards extensive social media management needs, the Advanced plan is priced at $499 per month for 1 user (billed annually). Additional users can be incorporated for an extra $349 per month each.
- Enterprise: This custom-built plan is designed to meet specific business needs, offering tailored implementation and onboarding to ensure teams are up and running quickly.
Advanced Analytics & AI Powered Content Customization
Highperformr offers advanced analytics, AI-powered content customization, and audience growth features. It simplifies scheduling, delivers in-depth engagement analysis, and excels in personalizing content with data-driven insights. With a vision to expand to platforms like LinkedIn and future plans for efficient team management, Highperformr is your go-to tool for enhancing social interactions and optimizing your online presence.
Unlock Insights: Dive into Data-Driven Decision Making with Highperformr Analytics.
Empower Your Strategy: Harness AI Precision for Smarter, More Effective Engagement.
Our Verdict
Highperformr excels in Advanced Analytics and AI-Driven Content Creation with unmatched capabilities, including Follower Trend, AI coach insights, and Engagement trends.
Loomly is a cost-efficient choice, favored by individuals, freelancers, and small businesses for its flexible feature scaling at a competitive price.
Sprout Social excels with its comprehensive social media management tools, including strong analytics, publishing, and listening features.
In conclusion, Loomly is ideal for individuals and small businesses with user-friendly features. However, for larger enterprises needing advanced tools and collaboration, Sprout Social is preferred. Its robust analytics and extensive features make it effective. Both platforms offer tailored solutions based on organization needs.
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