Loomly vs Later

How do Loomly and Later compare against each other? And what features does Highperformr provide?


Loomly vs Later: What They Offer

Loomly and Later both offer distinct advantages for social media management, catering to different user needs.

Loomly is praised for its user-friendly interface, making it ideal for small to medium-sized businesses and individuals. It simplifies content creation, scheduling, and publishing, and enhances team collaboration, perfect for those valuing ease of use and efficient workflow.

Later focuses on visual content planning, particularly for Instagram, with features like to connect Instagram posts to web content. It's best for brands, influencers, and businesses prioritizing visual storytelling and Instagram engagement, offering a visual content calendar for organized planning.

Choosing between Loomly and Later depends largely on the specific needs of the user. If the priority is a user-friendly interface that simplifies collaboration and content management across various social media channels, Loomly may be the preferable choice. Conversely, if the focus is on leveraging visual content and maximizing impact on visually-centric platforms like Instagram, Later’s specialized features and visual content calendar offer distinct advantages.

What is Highperformr? makes it easy to write, share, and engage as a team on LinkedIn and X (Twitter). helps businesses amplify their social media presence and drive growth. provides easy-to-use tools for social media publishing, team collaboration, employee advocacy, and social media analytics.

Let’s compare features, pricing, reviews, advantages, and disadvantages of Buffer vs. Sprout Social, and assess why Highperformr stands out as a superior option.

So what are these?

What is Loomly?

Loomly simplifies social media management across the board, offering tools for content planning, scheduling, analytics, and team collaboration. It's built to manage multiple accounts easily and enhance teamwork, aiming for a more streamlined and effective social media strategy.

What is Later?

Later specializes in visual content arrangement, facilitating the crafting of attractive social media feeds. With features for scheduling, analytics, and content discovery, it's designed to help maintain a uniform aesthetic that resonates with audiences.


Highperformr vs. Loomly vs. Later

Here are the list of features that Loomly, Later, and Highperformr  offer – and you'll see why Highperformr is easily the best of the lot.

Scheduling & Publishing of posts



Unlimited posts
Not able to create Thread posts

Connected X Accounts

Manage 1 X account. Multiple social accounts coming soon

50 social accounts & 30 users

Multiple accounts


Advanced Analytics:

  • Follower Trend
  • AI coach insights
  • Recent post insights
  • Top engagement posts
  • Media engagement
  • Account engagement
  • Post consistency tracker
  • Follower Gain v/s loss tracker
  • Engagement trends
  • Top Posts & Replies
  • Post analytics Dashboard
  • Link shortner analytics
  • Advanced analytics
  • Export reports
  • Schedule reports
  • Tweet performance
  • Profile growth
AI Capabilities
  • Unlimited AI post suggestions
  • Auto-generated tweet templates
  • Dedicated AI coaching page to get more personalised posts generated

No AI Capabilities

  • Able to create post
  • Content ideas and caption writer
  • Only 3 types of tone
Longform Post

Allows creation for clipboard posting

Able to generate

Not able to generate


Coming soon

  • Zapier
  • Microsoft Teams
  • Slack
  • Dropbox
  • Adobe
  • Zapier
  • Slack
Editing & Drafts
  • Unlimited Drafts
  • AI generated tweets
  • Unlimited Tweet Threads
  • Delete, edit the draft
  • Create a duplicate post
  • Unlimited and customised Drafts
  • No AI Drafts
Engagement & Automations
  • Auto Repost
  • Delay thread
  • Autopilot for post ideas
  • Cross-publishing - coming soon

  • Post ideas

  • Scheduling and queuing
  • Automated reports monitoring
  • Inbox automation
  • Social listening alerts
Teams & Collaboration
  • Individual user
  • Teams coming soon
  • Approval Overflow
  • Custom roles and workflows
  • Feedback on drafts
  • Assign posts to team members
  • Export content calendar for stakeholders
  • Team collaboration
  • Task management
  • Content calendars
  • Prioritizing work
  • Meeting deadlines
  • Content creation
Other Social Channels Supported

LinkedIn coming soon.

  • Instagram
  • Linkedin
  • Facebook
  • Tik Tok
  • Google business profile
  • Pintrest
  • Snapchat
  • Instagram
  • Facebook
  • YouTube
  • TikTok
  • Pinterest
  • LinkedIn

Reviews of Loomly


  1. Intuitive Design: Loomly boasts a user-friendly interface that accommodates both beginners and experienced users, allowing for straightforward navigation.
  2. Content Planning: The platform's content calendar assists in the visual organization and strategic planning of social media content.
  3. Creative Prompts: Offering suggestions for post content, Loomly encourages creative thinking and increased audience engagement.
  4. Efficient Scheduling: Its drag-and-drop functionality makes scheduling posts across different platforms a breeze, streamlining the process.
  5. Team Collaboration: Features like shared calendars and approval workflows make it easy for teams to work together efficiently.


  1. Surface-level Analytics: Some may find Loomly's analytics to be more superficial than those of its competitors.
  2. Initial Learning Period: New users may experience a learning curve, particularly when exploring more complex features.
  3. Fewer Integrations: Compared to alternatives like Sendible, Loomly offers a limited range of third-party integrations.
  4. Cost Considerations: Though there's a free plan available, Loomly's pricing for agency plans may be prohibitive for some budgets.

Reviews of Later


  1. Advanced Scheduling: Enables users to schedule posts in bulk well ahead of time, streamlining content management.
  2. Multi-Platform Scheduling: Later allows for the scheduling of content on various social media platforms, with the exception of YouTube.
  3. Visual Content Management: Specializes in organizing marketing content visually, offering a high-quality post planning tool.
  4. Cutting-edge Tools: Features include prompts for optimal posting times, AI-driven caption generation, and strategic hashtag recommendations.


  1. Limitations on Paid Accounts: The number of social media profiles that can be linked is limited on paid plans.
  2. Free Version Hurdles: Users of the free version may find it cumbersome to frequently reconnect their social media accounts, interrupting their routine.
  3. Inflexible Scheduling Options: The platform does not easily allow for unscheduling or repurposing images in new posts.
  4. Significant Cost for Upgrades: Transitioning from a free to a paid plan entails a notable increase in price.

Loomly vs. Later: Scheduling and Publishing Capabilities Comparison

Loomly and Later both serve distinct segments within the social media management arena, differing primarily in their scheduling and publishing focus. Loomly is user-friendly, ideal for individuals and small businesses seeking simple, efficient content planning and analytics. Its approach to scheduling is straightforward, emphasizing ease of use.

In contrast, Later specializes in visual content, catering to influencers and businesses that prioritize images and videos, particularly for platforms like Instagram and Pinterest. Later offers visual planning tools and features like to enhance engagement by linking visuals to specific web content.

In essence, Loomly is optimal for basic, effective scheduling needs of small-scale users, while Later excels in visual content scheduling and curation, suited for users aiming to elevate their visual social media presence.

Loomly vs. Later: Analytics Capability Comparison

Loomly and Later both feature analytics tools, yet they cater to different user needs with varying levels of depth and focus.

Loomly's analytics are designed to be accessible and straightforward, perfect for small businesses looking for essential insights. It tracks basic engagement metrics such as likes, shares, comments, and retweets, providing a clear view of post-performance and audience interaction.

Conversely, Later focuses on visual content performance, offering analytics that are particularly valuable for influencers and businesses emphasizing visual storytelling on platforms like Instagram and Pinterest. Later's analytics provide insights into post performance, follower growth, and the best times to post, aiming to enhance visual content strategy.

While Loomly offers a user-friendly approach for those needing basic analytics, Later delivers specialized analytics for visual content, making it suitable for users focused on optimizing their visual social media impact. Later also includes features for tracking the performance of individual posts and stories, supporting users in refining their content strategy for better engagement

Loomly  vs. Later: Social Media Collaboration Capability Comparison

Loomly and Later both offer features for social media management, but their approach to collaboration capabilities varies, particularly catering to different sizes of teams and work processes.

Loomly provides essential collaboration features that facilitate individual scheduling and basic teamwork functionalities, making it suitable for smaller teams or individual content creators who require straightforward coordination.

In contrast, Later emphasizes visual content scheduling and also incorporates collaboration tools designed to enhance the planning and sharing of visual content among team members. While Later includes features for team collaboration, such as shared media libraries and the ability to comment on posts within the platform, it is especially geared towards teams focused on creating visually cohesive social media feeds.

Though Loomly simplifies the content planning process for small teams and individuals, Later offers a more visual-centric collaboration environment. This makes Later particularly appealing to teams prioritizing visual content curation and consistency across their social media channels, providing tools that support a more unified visual content strategy.

Loomly vs. Later: Inbox/Listening Capability Comparison

Loomly and Later each bring their own set of features to the table regarding inbox and social listening capabilities, catering to different levels of user needs.

Loomly offers fundamental inbox management and social listening functions, enabling users to keep track of and engage with messages and comments across multiple social platforms. While it facilitates basic monitoring and interaction, its capabilities are somewhat streamlined, focusing on simplicity and direct communication.

On the other hand, Later focuses primarily on visual content scheduling and doesn't emphasize advanced inbox or social listening features as heavily as some other platforms like Sprout Social. Later's strengths lie in content planning and visual storytelling, with less emphasis on the integrated communication and brand monitoring tools that are critical for in-depth social media engagement strategies.

In summary, while Loomly provides essential tools for managing social interactions and monitoring, it, like Later, places a greater emphasis on content scheduling and publication. For users whose primary goal is detailed social listening and comprehensive inbox management, platforms with more advanced functionalities in these areas might be more suitable.

Pricing Comparison: Loomly vs. Later

Loomly and Later offer different pricing plans tailored to various user needs, from individuals to large enterprises.


Loomly's pricing plans are as follows:

  • Basic: Priced at $42 per month, the Basic plan is perfect for solo users or small teams, offering 2 users and 10 social accounts. It includes fundamental features to kickstart your social media journey.
  • Standard: Priced at $80 per month, the Standard plan is designed for growing businesses and agencies, accommodating 6 users and 20 social accounts. In addition to all Essential features, you gain access to Advanced Analytics, Content Export, and seamless integrations with Slack & Teams.
  • Advanced: Starting at $175 per month, the Advanced plan is tailored for established teams, providing 14 users and 35 social accounts. It includes all Standard features plus valuable additions like Custom Roles, Custom Workflow, Scheduled Reports, and more.
  • Premium: Starting at $369 per month, the Premium plan is the ultimate choice for large enterprises and ambitious brands. With 30 users and 50 social accounts, it offers all Advanced features, along with the exclusive option for Custom Branding to enhance your brand identity.


Later's pricing plans (billed yearly) are as follows:

  1. Starter: Starting at $16.67 per month, this plan is designed for individuals and includes 1 Social Set & User per month.
  2. Growth: The Growth plan starts at $30 per month, and it is ideal for small teams. It encompasses 3 Social Sets & Users per month, along with collaboration tools for creators and brands, as well as team and brand management tools.
  3. Advanced: Geared towards growing teams, this plan starts at $53.3 per month and includes 6 Social Sets & Users per month. Additionally, the Advanced plan offers live chat support, a feature not available in the other plans.
why highperformr

Advanced Analytics & AI Powered Content Customization

Highperformr offers advanced analytics, AI-powered content customization, and audience growth features. It simplifies scheduling, delivers in-depth engagement analysis, and excels in personalizing content with data-driven insights. With a vision to expand to platforms like LinkedIn and future plans for efficient team management, Highperformr is your go-to tool for enhancing social interactions and optimizing your online presence.

ai analytics

Unlock Insights: Dive into Data-Driven Decision Making with Highperformr Analytics.

ai settings

Empower Your Strategy: Harness AI Precision for Smarter, More Effective Engagement.

Our Verdict


Highperformr stands out for its exceptional Advanced Analytics and AI-Driven Content Creation, featuring unparalleled functionalities like Follower Trends, insights from AI coaches, and Engagement Trends.

Loomly is a cost-efficient choice, favored by individuals, freelancers, and small businesses for its flexible feature scaling at a competitive price.

Later excels in social media management, offering advanced features scheduling and content-sharing features.

To summarize, Loomly is the go-to platform for individuals and small businesses looking for an intuitive and cost-effective solution. For those prioritizing advanced scheduling and visual content planning, Later offers specialized tools that make it a strong contender. Each platform caters to distinct audience segments, ensuring that businesses of all sizes can find a solution that best fits their social media management needs.

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