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Zitcha is a leading retail media platform that empowers retailers and brands to build, manage, and scale their digital retail media networks. It provides a comprehensive suite of tools for on-site and off-site advertising, enabling businesses to monetize their first-party data and create new revenue streams while enhancing the shopper experience. Zitcha's platform helps brands connect with shoppers at the point of purchase and retailers to control their media ecosystem, driving incremental sales and offering valuable advertising opportunities.
The Melbourne headquarters serves as the central hub for Zitcha's global operations, product development, engineering, strategic decision-making, and corporate functions.
Located in Melbourne's central business district, the office is designed to be a modern, collaborative workspace. While specific architectural details are not widely publicized, it likely features open-plan areas and facilities conducive to a tech company's innovative culture.
Zitcha fosters a dynamic, fast-paced, and innovative work environment, typical of a rapidly growing technology scale-up. The culture likely emphasizes collaboration, customer-centricity, agility, and continuous learning in the evolving retail media landscape.
As the founding location and primary operational center, the Melbourne HQ is crucial for Zitcha's strategic direction, technological innovation, and coordination of its expanding global presence in the retail media sector.
Zitcha supports its global client base and operations through strategically located offices in APAC (Australia, New Zealand), EMEA (United Kingdom), and North America (USA). These offices handle sales, customer success, business development, and market-specific adaptations of its retail media platform, enabling brands and retailers worldwide to leverage Zitcha's technology for enhanced advertising and monetization.
Level 1, 162 Collins Street
Melbourne
VIC
Australia
Address: Level 36, 1 Farrer Place, Sydney NSW 2000, Australia
Strengthening Zitcha's presence in the ANZ region, providing localized support and expanding its retail media network partnerships.
Address: 7 Bell Yard, London WC2A 2JR, United Kingdom
To cater to the growing demand for retail media solutions in Europe, Middle East, and Africa, adapting Zitcha's platform to regional market needs.
Address: 5th Floor, 1177 Avenue of the Americas, New York, NY 10036, USA
Establishing and growing Zitcha's footprint in the competitive US retail media landscape, offering its platform to major American businesses.
Address: Level 10, 152 Quay Street, Auckland 1010, New Zealand
Ensuring dedicated service and growth within the New Zealand market, complementing its broader APAC strategy.
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As of April 2025, Zitcha' leadership includes:
Zitcha has been backed by several prominent investors over the years, including:
Zitcha appointed Joshua Rex as Chief Product Officer in May 2023. No other major C-suite exits or hires have been publicly announced in the past 12 months.
Discover the tools Zitcha uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
Common email formats for companies like Zitcha often use a combination of first name and last name. While not officially confirmed, a likely format is [first].[last]@zitcha.com.
[first].[last]@zitcha.com
Format
jane.doe@zitcha.com
Example
75%
Success rate
The Media Leader • December 7, 2023
JCDecaux UK announced a partnership with Australian retail media technology platform Zitcha. The collaboration aims to enhance JCDecaux's retail media offering by integrating Zitcha's platform, enabling advertisers to reach audiences across JCDecaux's digital out-of-home screens in retail environments....more
Mumbrella • October 2, 2023
Endeavour Group, one of Australia's leading retail drinks and hospitality businesses, partnered with Zitcha to launch its retail media arm, MixIn by Endeavour. The platform, powered by Zitcha, allows suppliers to connect with customers through Endeavour's extensive digital network....more
AdNews • May 26, 2023
Retail media platform Zitcha appointed Joshua Rex as its first chief product officer. Rex joined from a previous role at Marketplacer and is tasked with spearheading Zitcha's product vision and strategy....more
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