What Does ZipLocal Do?

Total employees237
HeadquartersIrvine
Founded

Ziplocal specialized in helping local businesses enhance their online presence and connect with more customers through a suite of digital marketing solutions. These services included search engine optimization (SEO), pay-per-click (PPC) advertising, social media management, online reputation management, and website design. Ziplocal aimed to simplify digital marketing for small to medium-sized businesses (SMBs), providing tools and expertise to drive growth and improve visibility in local markets. In October 2020, Ziplocal was acquired by Thryv Holdings, Inc., a leading provider of small business software. Ziplocal's services and expertise have since been integrated into Thryv's broader offerings for SMBs.

Where Is ZipLocal's Headquarters?

ZipLocal officeZipLocal officeZipLocal officeZipLocal office
*Images sourced via web search. Rights belong to original owners

HQ Function

This facility served as a major center for Ziplocal's operations, sales, marketing, and product development for its digital marketing services prior to its acquisition.

Notable Features:

The Irvine office was situated in a modern business park, likely offering collaborative workspaces and leveraging the strategic location within Orange County's tech ecosystem.

Work Culture:

Ziplocal fostered a work culture focused on innovation in digital marketing, customer success, and a dynamic, results-driven environment typical of marketing and technology firms.

HQ Significance:

The Irvine location was significant for its access to a skilled talent pool, proximity to other technology companies, and its role in Ziplocal's U.S. operations and growth in the competitive digital advertising sector.

Values Reflected in HQ: The choice of a dynamic business hub like Irvine reflected Ziplocal's commitment to innovation, growth, and providing effective digital marketing solutions to its client base.

Location:

Ziplocal primarily focused on serving local businesses across the United States, offering digital marketing solutions tailored to domestic SMB markets. While its services utilized global internet infrastructure, its operational footprint and client service activities were predominantly North American. As part of Thryv, it contributes to a company with a significant, though still primarily North American, customer base.

Street Address:

18600 MacArthur Blvd, Suite 200

City:

Irvine

State/Province:

CA

Country:

USA

Where Else Does ZipLocal Operate Around the World?

Pleasant Grove, UT, USA

Address: e.g., 505 S Pleasant Grove Blvd, Pleasant Grove, UT 84062 (Historical)

Supported Ziplocal's national operations and client management strategy, leveraging the growing tech talent pool in Utah's 'Silicon Slopes' area.

Buying Intent Signals for ZipLocal

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading ZipLocal? Meet the Executive Team

As of April 2025, ZipLocal' leadership includes:

Mike Wiston - Former Chief Executive Officer (CEO)
Denise Chudy - Former Chief Operating Officer (COO)
Todd Hunsaker - Former Chief Financial Officer (CFO) (at parent Growth Nearsight/Ziplocal)

Who's Investing in ZipLocal?

ZipLocal has been backed by several prominent investors over the years, including:

LLR Partners (Primary investor in Growth Nearsight Holdings, LP, the parent company of Ziplocal prior to its acquisition by Thryv)

What Leadership Changes Has ZipLocal Seen Recently?

Hire0
Exits0

Following Ziplocal's acquisition by Thryv Holdings, Inc. in 2020 and its subsequent integration, distinct executive movements specifically for the 'Ziplocal' brand/entity are not typically reported independently. Leadership and management functions are now part of Thryv's broader organizational structure.

Departures

N/A, No specific Ziplocal-branded executive departures reported independently in the last 12 months.

New Appointments:

N/A, No specific Ziplocal-branded executive new appointments reported independently in the last 12 months.

What Technology (Tech Stack) Is Used byZipLocal?

Discover the tools ZipLocal uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

ZipLocal Email Formats and Examples

Prior to its acquisition by Thryv, common email formats for Ziplocal employees using the @ziplocal.com domain likely followed standard corporate patterns such as [first_initial][last]@ziplocal.com or [first].[last]@ziplocal.com. For current business inquiries, contacts should be made through Thryv's official channels.

[first_initial][last]@ziplocal.com

Format

jdoe@ziplocal.com

Example

70%

Success rate

What's the Latest News About ZipLocal?

Thryv Investor Relations • October 1, 2020

Thryv Holdings, Inc. Completes Acquisition of Ziplocal

Thryv Holdings, Inc. (NASDAQ:THRY) announced it had completed its acquisition of Ziplocal from Growth Nearsight Holdings, L.P. The acquisition was aimed at strengthening Thryv's position as a leading small business software platform by adding Ziplocal's digital marketing capabilities and customer base....more

GlobeNewswire • August 14, 2020

Thryv, Inc. to Acquire Leading Digital Marketing Solutions Provider Ziplocal

Thryv, Inc. announced its agreement to acquire Ziplocal, a U.S.-based digital marketing solutions provider. The deal was expected to enhance Thryv’s product offerings and expand its market reach among small to medium-sized businesses....more

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