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ZestMoney was a prominent Indian fintech company founded in 2015, pioneering Buy Now Pay Later (BNPL) services and digital Equated Monthly Installments (EMI) for consumers across India. It aimed to make life more affordable for millions by providing instant financing at the point of sale, both online and offline, without the need for a credit card. ZestMoney partnered with a vast network of merchants, enabling customers to purchase products and services and pay for them in manageable installments. Despite significant growth and venture capital backing, the company faced challenges, including a failed acquisition attempt by PhonePe in early 2023. Subsequently, its founders resigned, and after an attempted pivot, ZestMoney announced it would be shutting down operations by the end of December 2023 and laid off its remaining employees.
The headquarters served as the central command for ZestMoney's operations, including technology development, product innovation, strategic partnerships, marketing, and overall business management for its BNPL services.
As a modern fintech company, its headquarters likely featured open-plan workspaces, collaborative zones, and facilities designed to foster innovation and a dynamic work culture, typical of tech offices in Indiranagar.
ZestMoney was known for a fast-paced, agile, and mission-driven work culture. Employees were often passionate about financial inclusion and leveraging technology to solve consumer credit challenges in India. The environment encouraged learning and growth within the rapidly evolving fintech sector.
Being located in Bengaluru provided ZestMoney access to a rich pool of tech talent, a vibrant startup ecosystem, and proximity to investors and potential partners, crucial for its growth in the competitive Indian market.
ZestMoney's operations were primarily focused and contained within India. It did not have significant international offices or direct consumer-facing operations outside of India. Its 'global' aspect related more to its investors, adherence to global fintech trends, and partnerships with international brands operating in India.
Ground & First Floor, #359, San Diego, 3rd Main Road, 7th Cross Rd, HAL 2nd Stage, Indiranagar
Bengaluru
Karnataka
India
Address: Specific street address for a Mumbai branch office is not widely publicized; operations might have been in a shared workspace or smaller regional office.
To support business development, merchant acquisition, and provide regional operational support in Western India, a significant market for consumer finance.
Address: Details of a specific Gurugram office are not widely available; similar to Mumbai, it could have been a regional hub or co-working space.
To expand market penetration in North India, manage key accounts, and support the growing customer and merchant base in the region.
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As of April 2025, ZestMoney' leadership includes:
ZestMoney has been backed by several prominent investors over the years, including:
The most significant executive news for ZestMoney in the recent period involved the departure of its three co-founders in May 2023. This followed the collapse of acquisition talks with PhonePe. No major new executive hires were announced as the company moved towards winding down operations later in the year.
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ZestMoney, like many tech companies, likely utilized common corporate email patterns. The most probable formats would involve a combination of the employee's first name and last name. However, as ZestMoney has ceased operations, its corporate email domain is no longer active, and emails sent to these addresses will not be delivered.
[first].[last]@zestmoney.in or [first_initial][last]@zestmoney.in
Format
jane.doe@zestmoney.in
Example
0%
Success rate
TechCrunch • December 6, 2023
ZestMoney, one of the earliest and best-known buy now, pay later startups in India, is shutting down by the end of the month after failing to find a buyer or raise fresh capital. The startup informed its 150 employees Tuesday about the decision to wind down the operations....more
The Economic Times • May 16, 2023
ZestMoney’s cofounders Lizzie Chapman, Priya Sharma and Ashish Anantharaman have resigned from the company. The development comes weeks after Walmart-backed PhonePe decided to call off its proposed acquisition of the buy-now-pay-later (BNPL) startup....more
Inc42 • October 4, 2023
Months after its deal with PhonePe collapsed and its founders quit, troubled lendingtech startup ZestMoney has pivoted its business model to ZestMoney Capital to offer its lending-as-a-service (LaaS) stack to other lenders. This attempt was short-lived before the final shutdown....more
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