HQ Function

The Forchheim headquarters serves as the central hub for research and development, design, engineering, global marketing strategy, supply chain management, finance, and administrative operations.

Notable Features:

The 'YT Mill' in Forchheim is a modern, purpose-built facility featuring open-plan offices, R&D labs, a showroom displaying their latest bike models, and spaces designed to foster collaboration and reflect the brand's dynamic culture.

Work Culture:

The work culture at YT Industries is described as passionate, fast-paced, and deeply rooted in mountain biking. Employees often share a love for the sport, creating an enthusiastic and collaborative environment focused on innovation and rider satisfaction. It's a 'work hard, play hard' atmosphere that encourages creativity and a connection to the brand's core values.

HQ Significance:

The Forchheim HQ is crucial for YT's global operations, driving product innovation from concept to production. It's the heart of the brand, ensuring consistency in quality, design ethos, and customer experience worldwide.

Values Reflected in HQ: The headquarters reflects values of innovation, quality, performance, and a strong connection to the mountain biking community. The modern design and open spaces promote collaboration and a passion for the outdoors and cycling.

Location:

YT Industries operates primarily through a direct-to-consumer model, shipping bikes globally to numerous countries across Europe, North America, Oceania, and parts of Asia and Africa. This global reach is supported by their central headquarters in Germany and regional 'YT Mills' in key markets like the USA, UK, and Canada, which provide localized sales, customer service, showrooms, demo fleets, and technical support. Their marketing and athlete sponsorship programs also have a significant global footprint.

Street Address:

Pilatus Campus 9

City:

Forchheim

State/Province:

Bavaria

Country:

Germany