What Does Yotpo Do?

Total employees960
HeadquartersNew York
Founded2011

Yotpo is an eCommerce marketing platform that provides brands with a suite of integrated solutions for customer reviews, visual user-generated content (UGC), loyalty and referral programs, SMS marketing, and subscriptions. Its platform helps businesses accelerate direct-to-consumer (D2C) growth by enhancing customer engagement, building brand trust, and increasing lifetime value. Yotpo empowers thousands of brands worldwide, from emerging businesses to established enterprises like Steve Madden, GoPro, and Away, to create compelling customer experiences and make smarter, data-driven marketing decisions.

Where Is Yotpo's Headquarters?

Yotpo officeYotpo officeYotpo officeYotpo office
*Images sourced via web search. Rights belong to original owners

HQ Function

The NYC headquarters serves as the central hub for strategic decision-making, global operations, product strategy leadership, and core marketing, sales, and administrative functions.

Notable Features:

Modern office space designed for collaboration, featuring open-plan layouts, numerous meeting rooms, breakout areas, and amenities that support a dynamic tech company environment. It often hosts industry meetups and company events.

Work Culture:

Yotpo's HQ fosters a fast-paced, innovative, and customer-centric work culture. There's a strong emphasis on teamwork, data-driven results, and employee empowerment, with opportunities for growth and learning.

HQ Significance:

The New York headquarters anchors Yotpo's presence in North America, its largest market, and facilitates direct engagement with key customers, partners, and investors in the global tech and e-commerce landscape.

Values Reflected in HQ: The headquarters' design and atmosphere reflect Yotpo's core values such as customer obsession, innovation, 'better together' (collaboration), and a drive for impact and excellence.

Location:

Yotpo supports a global customer base with strategically located offices in North America (New York, Boston), Europe (London, Sofia), Israel (Tel Aviv), and APAC (Sydney), complemented by remote teams. Key functions supported globally include sales, marketing, customer success, research & development, product management, and technical support, ensuring comprehensive service for e-commerce brands worldwide and fostering a diverse, international workforce.

Street Address:

33 West 19th Street, 4th Floor

City:

New York

State/Province:

NY

Country:

USA

Where Else Does Yotpo Operate Around the World?

Tel Aviv, Israel

Address: Alon Towers 2, Yigal Alon St 94, Tel Aviv-Yafo

Supports global product development, innovation, and serves as a key operational center for the EMEA region, particularly for technical and product teams.

London, United Kingdom

Address: Fora - 2 Stephen Street, London, W1T 1AN

Drives growth and supports a diverse client base within the UK and expanding into mainland Europe, acting as a key commercial hub for the region.

Sofia, Bulgaria

Address: Business Park Sofia, Building 11B, Floor 4, Mladost 4

Provides crucial operational and technical support for global functions and services European clients efficiently, benefiting from a skilled workforce and strategic Eastern European location.

Sydney, Australia

Address: WeWork, 320 Pitt Street, Sydney, NSW 2000

Expands Yotpo's reach and supports clients in the growing APAC e-commerce sector, providing localized expertise and support.

Boston, MA, USA

Address: 11 Farnsworth St, Boston, MA 02210

Drives innovation and growth for Yotpo's SMS marketing services globally, leveraging Boston's tech talent pool.

Buying Intent Signals for Yotpo

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading Yotpo? Meet the Executive Team

As of April 2025, Yotpo' leadership includes:

Tomer Tagrin - Co-founder & CEO
Omri Cohen - Co-founder & COO
Vered Levy-Ron - Chief Customer Officer
Gil Gamliel - Chief Technology Officer
Yaniv Navot - Chief Financial Officer
Ariel Haroush - Chief Business Officer
Netta Kivilis - Chief People Officer
Noaresh Shiraz - Chief Revenue Officer

Who's Investing in Yotpo?

Yotpo has been backed by several prominent investors over the years, including:

Bessemer Venture Partners
Access Industries
Vertex Ventures Israel
ClalTech
Tiger Global Management
Coin Ventures
Hanaco Venture Capital
Vintage Investment Partners
Capital G (Google's independent growth fund)

What Leadership Changes Has Yotpo Seen Recently?

Hire0
Exits0

Yotpo has maintained a relatively stable core C-suite executive team over the past 12-18 months, with key leaders continuing in their roles. There have been no major, widely publicized C-suite departures or new hires in the last 12 months as of mid-2024. Any changes below C-suite (e.g. VP level) are part of normal business operations.

What Technology (Tech Stack) Is Used byYotpo?

Discover the tools Yotpo uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Yotpo Email Formats and Examples

Yotpo commonly utilizes the [first_initial][last]@[companyname].com and [first].[last]@[companyname].com email formats. While other formats might exist internally, these are the most frequently observed for external communications.

flast@yotpo.com (e.g., jdoe@yotpo.com) or first.last@yotpo.com (e.g. jane.doe@yotpo.com)

Format

ttagrin@yotpo.com

Example

90%

Success rate

What's the Latest News About Yotpo?

PR NewswireMay 21, 2024

Yotpo Unveils AI-Powered Product Discovery Solution to Transform How Shoppers Find Products Online

Yotpo announced the launch of its new AI-Powered Product Discovery solution. This tool aims to enhance online shopping by helping customers find relevant products more easily through AI that understands shopper intent and personalizes recommendations....more

Yotpo BlogFebruary 7, 2024

Yotpo Recognized as a 2024 Google Premier Partner

Yotpo announced it has achieved 2024 Premier Partner status in the Google Partners Program, highlighting its expertise in Google Ads and commitment to helping clients maximize advertising performance on Google's platforms....more

Yotpo BlogOctober 24, 2023

Yotpo Selected for the Shopify Plus Certified App Program for the Third Consecutive Year

Yotpo announced its continued inclusion in the Shopify Plus Certified App Program, recognizing its robust solutions for Reviews, Loyalty & Referrals, and UGC for high-volume Shopify Plus merchants....more

Highperformr's free tools for company research

Explore Employees by Region or Country

See where a company’s workforce is located, by country or region.

View Funding Details

View past and recent funding rounds with amounts and investors.

Understand Revenue Insights

Understand company revenue estimates and financial scale.

Track Active Job Openings

Track active roles and hiring trends to spot growth signals.

Review Product and Offerings

Discover what a company offers—products, platforms, and solutions.

Get SIC or NAICS Codes

Get the company’s official SIC and NAICS classifications.

Analyze Website Traffic Trends

Analyze visitor volume, engagement, and top traffic sources.

Discover Social Profiles and Engagement

Explore LinkedIn, Twitter, and other active social profiles.

Identify Top Competitors

Identify top competitors based on similar business traits.

Research and Discover Companies with Highperformr — Smarter, Faster

Explore companies in depth — from the tech they use to recent funding, hiring trends, and buyer signals — all in one powerful view.

Highperformr AI helps you surface the right accounts and enrich your CRM with verified company and contact insights, so your teams can prioritize and engage faster.

  • Track intent signals to find buyers who are actively in-market
  • Enrich contacts and companies instantly, no need to switch tools
  • Automate workflows to stay ahead of every change
  • Connect your CRM & tools for seamless data sync and activation

Thousands of companies, including Yotpo, are just a search away.